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Reading: iProspect Expands Team And Appoints National Head Of SEO
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B&T > Media > iProspect Expands Team And Appoints National Head Of SEO
Media

iProspect Expands Team And Appoints National Head Of SEO

Sarah Bamford
Published on: 15th July 2015 at 9:42 AM
Sarah Bamford
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Digital performance marketing iProspect has appointed Guy Jarvie to the newly created role of national head of SEO.

As national head of SEO, Jarvie will be tasked with ensuring local and global product consistency for iProspect, driving the shape of the product going forward and enhancing cross-channel integration for iProspect’s clients across both Melbourne and Sydney.

Guy Jarvie
Guy Jarvie

Working closely with general manager of products and services, Mark Byrne, he will help to align the knowledge across both offices through sharing best practices, streamlining activity and standardising the SEO product as its role within digital continues to become more complex and important.

Speaking of the appointment, Dan Kalinski, iProspect’s managing director said, “Guy is a great leader within the business with excellent channel knowledge, client service skills and commercial ability and this promotion is very much deserved.  We are committed to the continuing growth of our search product and Guy’s new position will have a great impact on this, to the ultimate benefit of our clients.”

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By Sarah Bamford
As the Group Communications Manager for Dentsu Aegis Network Australia & New Zealand, Sarah manages the internal and external communications for the company's 20 diverse marketing and communications businesses, ensuring that the ANZ communications strategy is aligned with the Group's global requirements. Before moving into corporate communications, Sarah was an Account Director in PR consulting, developing a strong background in FMCG, lifestyle and property & design. She developed and implemented successful campaigns for clients such as Coles, AGL, Sunbeam, Vitasoy, Triumph, News Limited, Callaway Golf, General Mills (Betty Crocker), Simplot (Bird's Eye), The Royal Mail Hotel, Pan Urban and ANZ. Sarah holds a Bachelor of Arts from The University of Melbourne, a Graduate Diploma in Public Relations from RMIT and is a member of the Public Relations Institute of Australia (PRIA).

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