The extraordinary racing career of Sir Jack Brabham, Australia’s first Formula 1 champion, is being brought to life in a major documentary film which is co-produced by Heckler.
The film titled ‘Brabham’ is a feature length biopic about the legendary racing driver and is produced by Aurora Films in association with Heckler, with its co-founder Will Alexander also serving as an executive producer.
The Sydney headquartered design, animation and visual effects house delivered 130 VFX sequences and six minutes of traditional 2D animation along with directing and producing the opening title sequence.
The cream of the world’s motor racing industry were treated to a special preview of the documentary in Melbourne on Monday, which was opened by former F1 world champion Sir Jackie Stewart, ahead of the Australian Formula 1 Grand Prix this weekend.
Four years in the making, the film tells the story of the three-time Formula 1 world champion who won a total of 14 grand prix and was the first world champion to drive a rear-engined car that he designed and built in Australia. Brabham was the only person in F1 history to win both the drivers and constructors championships.
It features archive footage of Brabham’s racing career and includes interviews with Sir Jackie Stewart and John Surtees, Grand Prix winner Sir Stirling Moss, former F1 chief Bernie Ecclestone, who owned the Brabham team from 1971- 1988 and Ron Tauranac, who co-founded the team with Brabham and designed many of the cars before selling it to Ecclestone.
Fellow Australian racing star and Mark Webber also features.
Will Alexander, executive producer at Heckler and of ‘Brabham’ said: “Sir Jack Brabham is an Australian icon and a motor racing trailblazer whose influence on the sport remains to this today.
“While many know his name the sheer scale of his achievements are less known, which is why Heckler working alongside Aurora Films, is delighted to bring Sir Jack’s story to life for all to learn more about this remarkable man”.
Brabham producer and director Akos Armont added: “We’d like to recognise the time and commitment Heckler has put into the Brabham film.
“Heckler’s creative contribution has helped the Brabham film push the traditional boundaries of the motor sport genre.
“We are particularly grateful to have worked with Will and his team at Heckler in bringing this story to a global audience”.
Nearly every major brand in the US inadvertently ran automated advertisements on websites that pushed election conspiracies and misinformation, a special report from NewsGuard, a US-based service that uses trained journalists to rate news and information sites, has revealed. From 1 October to 12 January, 1,668 brands ran 8,776 unique ads on the 160 sites […]
Over recent days reports in the UK have suggested that bosses of the Paris-headquartered Publicis Groupe had sounded out a private equity firm for a possible part or full sale. The rumours were first reported on UK media site Campaign last week and have since been embellished further in the media in previous days. The […]
On 31 March, the Sailor Jerry Rolling Stone Australia Awards will be celebrating the achievements of the breadth of Australian musicians from what has been a trying and unpredictable 2020. Today, Rolling Stone Australia has revealed the nominees for the event, paying homage to the year that was in music. The Brag Media, Australia’s number […]
Content discovery and native advertising platform Taboola has announced the beta of ‘Taboola Stories’, a new way for publishers to engage readers through short-form video. Publishers will be able to embed Taboola Stories within their homepages and articles in mobile environments, presenting readers with constantly updated recommendations that, once selected, launch vertical, mobile-friendly stories that […]
The Australian metropolitan commercial radio audience grew by two per cent to nearly 11.1 million listeners in 2020, in a year dominated by COVID-19 which saw the number of people listening at home jump by eight per cent to 6.4 million. Commercial Radio Australia’s annual listening summary, based on an average of the five official […]
Australian congenital heart disease profit-for-purpose charity HeartKids has launched a new brand strategy, identity and logo created by independent brand and design agency Hulsbosch. Leaders in the fight to conquer congenital heart disease, HeartKids aims is to raise awareness of the disease, as well as enhance the conditions’ profile as a health priority to a […]
TotallyAwesome, the Asia Pacific’s most advanced forum for kids and brands to safely interact via the internet, is launching a new service for brands to connect with young audiences. The business has also engaged an eminent Melbourne-based paediatric psychologist to assist with appropriate brand and audience connectivity. The new service, called AwesomeLTV, is an acceleration of TotallyAwesome’s abilities to […]
Nine Entertainment SVOD service Stan has revealed its original series, RuPaul’s Drag Race Down Under, will be arriving to the platform in 2021. The eight-part, first-ever local adaption of the global hit series will see “the most fabulous” and “fierce” local drag queens compete to be the first ever Down Under Drag Race Superstar, Stan […]
In his first post for 2021, B&T regular Robert Strohfeldt points his magnifying glass at digital media’s hype and argues it’s possibly not cracked up to all it purports to be… In the past few months, I have seen many CVs of young graduates seeking a career in marketing and/or advertising. I could fool myself […]
B2B marketing agency McCorkell has announced that it has been appointed an official Asia-Pacific partner of RainFocus, the next-generation event marketing and management platform. The collaboration will see both companies come together to shake up the end-to-end event service model across APJ. “As the only true integrated event marketing and management platform servicing everything from […]