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Reading: Ex-SCA Exec Trevor Crook Joins Leading Teams As CEO
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B&T > Agencies > Appointments > Ex-SCA Exec Trevor Crook Joins Leading Teams As CEO
AgenciesAppointments

Ex-SCA Exec Trevor Crook Joins Leading Teams As CEO

Staff Writers
Published on: 8th May 2026 at 11:18 AM
Edited by Staff Writers
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Trevor Crook
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Australian consultancy Leading Teams has appointed Trevor Crook as its new chief executive officer, effective 1 July 2026.

Crook brings more than 25 years’ experience across media, sales and sport to his role as CEO. He spent eight years at Southern Cross Austereo (SCA), most recently as general manager Melbourne and previously served as national head of sport sales and head of client services and partnerships.

He has also held roles spanning media, partnerships and commercial strategy, including head of investment at Mindshare, commercial team manager at the City of Melbourne and group business manager at Nine Network Australia.

Crook said: “Leading Teams has built an outstanding reputation for helping leaders and teams strengthen culture and performance, and I have seen first-hand the impact of its work,”

“I look forward to working alongside the team, our facilitators and clients to build on that strong foundation and help shape the next phase of the organisation’s growth.”

Leading Teams chair Daniel Healy said: “Trevor brings the strategic capability, commercial acumen and leadership presence required to build on our strong foundations and guide Leading Teams into its next chapter,”

“What stood out throughout the process was not only Trevor’s breadth of experience, but his genuine connection to our purpose and his understanding of the impact our work has with clients across the country.” Healy added.

The appointment comes as Leading Teams aims to expand its footprint across the corporate, industrial, and sporting landscapes. The organisation’s programs are currently utilised by a number of clients including Belle Property, the Brisbane Lions (AFL), Jurlique, Parramatta Eels (NRL), Petstock, Ray White Real Estate, and SCA.

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TAGGED: Southern Cross Austereo
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