Trelise Blade has been appointed general manager of advertising and media at Cutting Edge, marking a new chapter in the company’s ongoing story.
Blade, a seasoned industry professional with an impressive track record, has just celebrated 10 years of exceptional service at Cutting Edge and has been instrumental in shaping the company’s world-class reputation.
“We recognise the importance of continuously offering the best to our clients, ensuring their challenges are met with the attention they deserve. Trelise was born for this role,” said Kylee Ratz, group general manager. “She’s a powerhouse, and we’re confident she’ll elevate our Advertising and Media division to bold new heights.” This new role is a testament to Blade’s passion and the trust she has built within the organisation and with clients”.
As General Manager of Advertising and Media, Blade will oversee all aspects of the company’s advertising and media strategy, ensuring Cutting Edge stays ahead of industry trends while continuing to provide cutting-edge solutions to clients worldwide.
“I’m incredibly excited to step into this new role. Truthfully, it’s been a long-term goal of mine, and I’ve spent the last decade working closely with Kylee Ratz, learning all I can from someone who has led this incredible company for over 20 years,” Blade said.
“During that time, I’ve had the opportunity to work alongside some of the most talented people in the industry, and I’m ready to lead our teams as we continue to push boundaries and deliver exceptional results for our clients.”
With her leadership and sharp focus on creativity and client service, Cutting Edge is well-positioned for whatever the next 20 years may bring.