Australia Post Celebrates Our Love For Big Things With A Collectible Coin

Australia Post Celebrates Our Love For Big Things With A Collectible Coin
B&T Magazine
Edited by B&T Magazine



Australia Post is celebrating our love affair with big, quirky sculptures with its latest $1 coin collection featuring some of the best known ‘Big Things’, including The Big Pineapple, The Big Jumping Crocodile, The Big Banana, Big Swoop and The Big Lobster.

Despite their kitsch, 1980s vibe, Australians still can’t get enough of Aussie ‘Big Things’ like the Big Banana and the Big Pineapple. In fact, almost 90 per cent of us have visited at least one of around 1,000 ‘Big Things’ scattered across the country.

According to Australia Post research, we’re more likely to visit the Big Banana and Big Pineapple but topping the nation’s must-see list are the Big Tassie Devil (Mole Creek, Tas) and the Giant Koala (Dadswell Bridge, Vic).

Australia Post general manager retail product and supply chain, Kayla Le Cornu said: “Our ‘Big Things’ are colourful, entertaining and truly make their mark in so many local communities across Australia. We’re celebrating some of our most iconic ‘Big Things’ with this new coin collection, in partnership with the Royal Australian Mint.”

Assistant Minister for Charities, Competition and Treasury, Andrew Leigh said Australia’s ‘Big Things’ are loved by all.

“Whether it’s The Big Banana, The Big Pineapple, or Canberra’s very own Big Swoop, the best ‘Big Things’ celebrate the character of our communities and give visitors a reason to smile and pop in for a visit.

“While the Mint’s ‘Big Things’ coins may be of standard size, the memories they evoke loom large,” Dr Leigh said.

Aussies revealed the three most important factors for a good ‘Big Things’ visit – size, condition, and lots to do onsite. ‘Big Things’ that have all three do a great job of attracting people to regional towns.

University of Sunshine Coast lecturer and expert on Australia’s ‘Big Things’ Dr Amy Clarke said: “’Big Things’ can be a one-trick pony if there isn’t something else to do onsite. Once you’ve got a photo, the chances of going back are low, unless there’s plenty of additional fun to be had. And while people often associate ‘Big Things’ with the 1980s, when a lot of them were built, we’re still building more ‘Big Things’ today.”

Aussies told Australia Post what they’d love to see in their hometowns with some specific requests to consider, including:

· A big black swan in Perth

· A big gold nugget or pan in Ballarat

· A big surfboard on the Gold Coast

· A big quokka on Rottnest Island in Western Australia

· A big football or a big coffee in Melbourne

· A big Tassie tiger for Tasmania

Fans and collectors can head into participating Post Offices or online from today (4 September) to buy individual stamps for $1.20, individual coins for $3 each and the full coin set and accompanying folder for $29. Plus one in every 10-coin set features a coloured Giant Murray Cod coin while the other coins can also be found in till change when making a cash purchase in participating Post Offices.

The full Australia Post Aussie ‘Big Things’ coin collection includes:

· The Big Pineapple (Sunshine Coast, QLD)

· The Big Banana (Coffs Harbour, NSW)

· Giant Koala (Dadswell Bridge, Vic)

· Big Tasmanian Devil (Mole Creek, Tas)

· Big Blue Heeler (Muswellbrook, NSW)

· Big Jumping Croc (Wak Wak, NT)

· The Big Lobster (Kingston, SA)

· Giant Ram (Wagin, WA)

· Giant Murray Cod (Swan Hill, Vic)

· Big Swoop (Canberra, ACT)




Please login with linkedin to comment

Latest News

Archibald Williams Wins NBA Digital, Activation & Fan Engagement Accounts For APAC
  • Media

Archibald Williams Wins NBA Digital, Activation & Fan Engagement Accounts For APAC

Independent brand and digital agency, Archibald Williams (AW) has been appointed to lead the NBA account across the APAC region. The NBA is one of the most prestigious sporting leagues in the world and basketball is one of the fastest-growing sports in Australia. Effective immediately, AW said it was “excited” to work across all digital, […]

QMS Champions Creativity As First Most Contagious APAC 2023 Sponsor
  • Advertising

QMS Champions Creativity As First Most Contagious APAC 2023 Sponsor

Leading digital outdoor company QMS has announced it is the first-ever inaugural partner for Most Contagious APAC, the landmark London event by creative and strategic intelligence company Contagious, which will be showcased in Australia on Tuesday, 12 December in Sydney and Wednesday, 13 December in Melbourne. Most Contagious is an event that delivers key advertising […]

OMG’s Annalect First To Get Meta’s Advanced Analytics
  • Technology

OMG’s Annalect First To Get Meta’s Advanced Analytics

Omnicom’s data and analytics division Annalect has partnered with Meta, giving it access to Advanced Analytics (AA) – one of Meta’s privacy-focused measurement solutions – to provide Omnicom’s clients with future-proof, next-level measurement. Omnicom is the first holding company to have access to AA. AA allows advertisers to combine their first-party data with Meta’s ads […]

AKQA Launches Eco-Conscious AI DIY Assistant Encouraging People To Gift More Sustainably
  • Technology

AKQA Launches Eco-Conscious AI DIY Assistant Encouraging People To Gift More Sustainably

WPP’s AKQA has launched Fixmas.gift, an environmentally conscious AI-powered DIY assistant, affectionately known as Fixie, for a one-stop solution for all things repair. Fixmas.gift hosts an array of guides and inspiration to empower people to prolong the lives of their belongings or purchase pre-owned items that need a little love and care. Fixie can: Help […]

Marc Collister: AI & Automation Set To Revolutionise Creativity In 2024
  • Opinion

Marc Collister: AI & Automation Set To Revolutionise Creativity In 2024

Marc Collister (pictured) of P2 Content Creators spills the beans on his 2024 predictions drawing from two decades of experience in the advertising, film and television industry. I’m certain it will come as no surprise that in 2024, we can expect our industry to move at breakneck speed again. With even more rapid shifts in […]

Opinion

by B&T Magazine

B&T Magazine
Zeno Group Australia Bolsters Client Offerings With An Expanded Creative Services Portfolio & New Senior Leader
  • Marketing

Zeno Group Australia Bolsters Client Offerings With An Expanded Creative Services Portfolio & New Senior Leader

Zeno Australia has announced expanded creative design capabilities and the appointment of Jim Michell (lead image) to its senior leadership team. The new moves support strong growth in the region. Zeno Australia’s clients, including Abano Healthcare, Motorola and Yorkshire Tea, can now tap into a suite of creative design services to augment the agency’s work […]

Assembled Media Inks TikTok Creator Campaign for BIC
  • Campaigns

Assembled Media Inks TikTok Creator Campaign for BIC

Assembled Media, is drawing upon the creative power of TikTok Creator Marketplace to help generate unique, impactful content for iconic stationery brand, BIC. The social activation campaign titled ‘A Pen for Every Side of You’ promotes the flexibility of BIC’s 4 Colours pen and is active nationwide on the BIC Stationery TikTok account. The campaign […]

Big data and analytics visualization technology with scientist analyzing information structure on screen with machine learning to extract predictions for business, finance, internet of things
  • Media

IAB Launches Fourth Module In Its Marketing Measurement Innovation Series

IAB Australia has launched ‘Evolution in Market Mix Modelling’, the fourth module in its Marketing Measurement Innovation Series, which has been developed by IAB Australia’s Ad Effectiveness Council. The module explores what is driving the increased use of MMM and how the technique is evolving with advances in computing power and machine learning to provide […]

Aerial view of a coal fired power station with large cooling towers emitting co2 into the atmosphere. With its lights already turned on the power station is illuminated in moody twilight.
  • Media

Scope3 Expands Carbon Measurement Capabilities To Include DOOH Advertising

Scope3, the collaborative sustainability platform leading the decarbonisation of media and advertising,  announced the addition of digital out-of-home (DOOH) to its emissions measurement. With DOOH ad spending predicted to grow from $17B in 2023 to nearly $24B by 2028, measuring this channel brings us one step closer to understanding the total impact of digital advertising […]

January 14, 2023 - New York, New York, USA: 2023 NRF Big Show press conference with Composition 2024 NRF Singapore.    Photo by Ian Wagreich / © Ian Wagreich Photography
  • Marketing

Now Open For Registration – NRF 2024: Retail’s Big Show Asia Pacific

NRF 2024: Retail’s Big Show Asia Pacific, is now open for online registrations for the main conference. Jointly organized by the National Retail Federation and Comexposium, Retail’s Big Show Asia Pacific will take place from 11 – 13 June, 2024 at the Sands Expo and Convention Centre in Singapore and is expected to draw thousands […]