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Reading: Adobe Launches New Features For Premiere Pro, After Effects & Frame.io
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B&T > Technology > Adobe Launches New Features For Premiere Pro, After Effects & Frame.io
Technology

Adobe Launches New Features For Premiere Pro, After Effects & Frame.io

Staff Writers
Published on: 14th April 2023 at 11:53 AM
Staff Writers
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David Wadhwani, president, Digital Media at Adobe, discusses the seamless workflows between Creative Cloud and Adobe Express at Adobe MAX on Tuesday, Oct. 17, 2022 in Los Angeles. (Jordan Strauss/AP Images for Adobe)
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Adobe has announced a raft of new changes to its Creative Cloud family of content creation tools — including big changes to Premiere Pro.

Text-based editing, powered by its AI and machine learning tool Adobe Sensei, has come to Premiere Pro. It automatically analyses and transcribes clips so editors, producers and assistants can simply copy and paste sentences and instantly see them appear on the timeline. Transcripts can be searched in the transcript window to identify exact words and phrases.

Automatic tone mapping and log colour detection let editors mix and match HDR footage from different sources into the same SDR project to get consistent-looking colours.

Collaboration features also enable editors to lock a sequence so it becomes view-only for other editors, while presence indicators (like on Google Docs) show who is working on shared projects. A new work while offline feature lets editors work, erm, offline.

Changes for After Effects include a new properties panel that offers quick and easy access to the most important animation settings in one place. New ACES and OpenColourIO maintain consistent colours when sharing assets with other post-production apps.

Frame.io gets new cloud collaboration for photography and PDFs, letting users transfer photos immediately from their cameras to Frame.io. PDF documents in Frame.io can be opened natively and marked up on iPhone and iPad and new security features let you add watermarks to video assets as short as 30 seconds.

Today’s video professionals are racing to meet insatiable demand for standout content across platforms and surfaces,” said Ashley Still, senior vice president, Creative Product Group and Digital Media Growth at Adobe.

“We are excited to advance workflows and inspire new creative expression with the latest cutting-edge Premiere Pro and After Effects innovations, empowering creative professionals to focus on the craft of creating, while cutting out time-consuming tasks that prolong content ideation, creation and delivery.”

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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