Ikon Communications Brisbane has landed The Royal National Agricultural and Industrial Association of Queensland (RNA) media planning and buying account.

The RNA is responsible for promoting agricultural, industrial and cultural resources in Queensland, and runs the famous Royal Queensland Show, known as Ekka, and owns the Royal International Convention Centre and the RNA Showgrounds in Brisbane.

Lesley Edwards, managing director, Ikon Communications Brisbane said: “We are elated to be working with such an exciting and iconic Queensland brand as the Ekka. 

“Like Ikon, the RNA is very forward looking in its approach to managing partnerships and its focus on delivering the best experience for its customers”.

Justin Grace, marketing, sales and partnerships manager added: “Ikon is an innovative media agency with invaluable experience in identifying and executing exciting brand to brand relationships. 

“Their reputation and ability to deliver strategically across all media channels, coupled with their great media relationships, will assist in delivering our vision for future Ekka’s and the RNA.”