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Reading: CommBank shoots short films for Aussie of the Year sponsorship
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B&T > Advertising > CommBank shoots short films for Aussie of the Year sponsorship
Advertising

CommBank shoots short films for Aussie of the Year sponsorship

Staff Writers
Published on: 15th January 2013 at 11:28 AM
Staff Writers
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The Commonwealth Bank has produced a series of new online videos called ‘The Can Stories’ profiling the eight people shortlisted for the 2013 Australian of the Year Award.

The new biographical films have been done by different Australian filmmakers as part of the bank’s sponsorship of the awards scheme, and will be housed on its Facebook page www.canstories.com.au.

Nominees this year include former magazine guru Ita Buttrose, billionaire media mogul Kerry Stokes, media agency boss Harold Mitchell

Going live today people can view the films before voting for their favourite, and have a chance to win a VIP trip to the Cannes Film Festival.

Channels Ten and One will also screen each of the films on Australia Day, with the winning filmmaker zs voted by the public winning a cash prize from CommBank.

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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