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B&T > B&T Exclusive > What’s Coming At Cannes in Cairns, Presented by Pinterest, Tomorrow!
B&T Exclusive

What’s Coming At Cannes in Cairns, Presented by Pinterest, Tomorrow!

Staff Writers
Published on: 3rd June 2024 at 7:00 AM
Staff Writers
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Bigger and better than ever – Cannes in Cairns is ready for a mammoth third year with an unrivalled selection of sessions, epic events and the game-changing Cairns Crocodiles Awards!

Here’s what you have to look forward to over four days in sunny Tropical North Queensland.

Monday’s Marvellous Cairns Extras

Even before the content starts at the Cairns Convention Centre and in Hemingway’s Brewery for our new fourth content stream, there are a host of incredible events to look forward to

Find out all about the Cairns Extras here!

Samsung Ads Haus Opening Party

On Monday, Samsung Ads Haus will be opening its doors for an uber-exclusive Opening Party. Guests will be able to lounge by the wharf, mingle under the open sky and drink cocktails while the sun sets to live beats. We can’t think of many better ways to get in the Cannes in Cairns spirit!

Tripadvisor Welcome Party

Tripadvisor is taking over Rocco, with its stunning panoramas and culinary prowess providing the perfect setting for networking drinks.

Welcome to Boomtown Party

Boomtown will be taking over the Wolf Lane Distillery for a night of networking and getting to know a Population Unexpected whilst sipping on Wolf Lane’s glorious gins and life-changing liqueurs.

Cairns Crocodiles Awards Jury Dinner

After a full day of picking the winners from among the crème de la crème of APAC creativity, our CMO-stuffed jury will be decamping to Ochre for an invite-only dinner.

Tuesday’s Top Quality Content

Tuesday is set to be a landmark day in the APAC advertising industry with a series of incredible keynote sessions.

First up at 9am, Melinda Petrunoff, country manager for Australia and New Zealand, Pinterest; Sunita Gloster AM and best-selling author and award-winning filmmaker Taryn Brumfitt will be taking to the stage for a powerful session. The trio will be discussing why brands, marketers and platforms alike must prioritise, strengthen and lead the way when it comes to inclusion within their content.

At 10.30am, legendary marketer Fernando Machado will be jetting in to remind marketers of the fundamentals that they cannot abandon whilst trying to push boundaries. This session is a must-see for anyone wanting to elevate their work to win new clients and (maybe) some awards in the process.

Then at 11.35am, none other than Lisa Wilkinson will be taking to the stage. After her role in the trial that gripped the nation, this session is set to rock the media world and potentially beyond. Arrive early to avoid disappointment.

Hemingway’s Is The Hoppest Ticket In Town

Brand new for 2024 is an entirely new stream of content at Hemingway’s Brewery.

Along with some of the finest craft beers in the world, delegates are in for a remarkable ride with the sharpest minds in marketing sharing new research, peeling back the layers on their exceptional work and even a fiery Debate Club session.

The new track will kick off at 12.35pm with The Growth Distillery sharing world-first research, set to blow the minds of even the most experienced marketers and agency leaders.

At 3pm, guests will be able to see some of the biggest names in marketing go mano a mano as they debate whether Young Guns or the Old Guard add more value to our industry. Featuring the likes of Jane Caro AM, Josh Faulks and Angela Smith this debate will be the talk of the town.

After the debate, at 4pm Karan Kant and Sorrell Osborne, GumGum’s head of sales and head of media, respectively, will be asking whether you’ve been paying attention. In what’s set to be a rip-roarer of a session, a panel of surprise guests will be quizzed on industry trends, media tips and talking points from Cannes in Cairns, all while keeping a track of the hits on Buzzword Bingo. Do you have what it takes to be crowned the Buzzword Bingo Bandit of 2024?

After all that, guests and speakers alike will be in need of an ice-cold frothy to wind down. Best of all, GumGum’s shouting the bill at its unmissable Happy Hour.

Pinterest’s Legendary Welcome Party Returns

But the fun doesn’t stop there. From 5.40pm, buses will be ready and waiting to whisk you away to Pinterest’s festival fits-themed Welcome Party at a top-secret location!

So don your flower crowns, pack your face gems and dust off your cowboy boots. We’ll see you on the dance floor.

Ready to plan your outfit? Your Pinterest bestie is ready and waiting… check out the mood board here.

While we cannot wait to see all your Festival Fits – please remember to wear closed-toe shoes! You’ll be denied entry if we see trotters on show.

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Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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