Netflix’s dystopian science fiction series Black Mirror has been receiving plenty of attention during COVID-19.
The show, which depicts “societies falling apart” according to its creator Charlie Brooker, is being compared to current global events.
So much so that Brooker was forced to come out and announce there are no plans for a new season people wouldn’t be able to “stomach” it.
However, the halt in production has not stopped some advertising students from devising a fake out of home ad for the non-existent Black Mirror season six.
Black Mirror. Season 6 pic.twitter.com/v2sZiqFAPZ
— Faisal Almalki (@faisalalmalki) June 2, 2020
Rather brilliantly, the mock ad – created by Spanish creative school Brother Ad School – simply displays a mirror and the words “Black Mirror 6th Season. Live Now, everywhere”.
The ad was placed on a bus shelter in Madrid.
“It’s been months since everything that happens in the world seems like we were living a long episode of black mirror,” commented Brother Ad School.
“In Netflix, the 5th is the last season you can watch. the 6th is happening in the real world.”
After being shared on social media last week, the fake ad has since gone viral.
The original post has been retweeted over 38,000 times.
Esta promo de Black Mirror es simplemente brutal. pic.twitter.com/MoGrZFuwLE
— Juan Manuel Toribio (@Juanma_Toribio) June 1, 2020
It’s not the first time Netflix has been used in a mock advertising campaign during lockdown.
In late March, Fifth quarter student at the Miami Ad School Seine Kongruangkit and recent graduate Matithorn Prachuabmoh Chaimoungkalo imagined another fake outdoor campaign featuring Netflix spoilers as a way to encourage social distancing.
View this post on Instagram
Spoiler alert!! What happens when people are supposed to stay home to help combat the spread of COVID-19 but don't?! You get spoilers of your fav @netflix shows! ? @miamiadschooleu 5th quarter student Seine Kongriangkit @sseine & recent grad Maitithorn Prachuabmoh Chaimoungkalo came up with creative ideas ? to urge people to #staythefuckhome. Read more about their project in the Forbes article published today ? bit.ly/MASinForbes ? Please #StaySafeEveryone ?
Pinterest has introduced a new suite of creator and Pinner products and experiences globally, as the platform continues to evolve to become home for the next generation of creators. At its second annual Pinterest Creators Festival, featuring Megan Thee Stallion and Storm Reid. Pinterest creators Kerin Rose Gold, Wendy’s World, Henri Purnell, Carolina Gelen and […]
Agency Digitas ANZ has developed its own unique brew of beer, galvanizing the team to channel its expertise in data, technology, digital media and creative. The brainchild of senior creative at Digitas, Nick Duron – Digitas’ ‘Unicorn Punch’ comes in alcoholic and non-alcoholic varieties and was created as a means of making Australian and New […]
As Australia prepares to hit its 70 per cent nationwide double vaccination milestone, a new study from Afterpay reveals how Gen Z and Millennials are ready to Press Play on their lives, after 9 in 10 (88 per cent) missed key life events through lockdowns. From hitting restaurants, cafés and pubs and jetting off overseas, […]
New data from Hootsuite and We Are Social reveals that as of June, social media user numbers have jumped by 13 per cent since the same time last year, with the latest data showing an increase of more than half a billion users in just 12 months. The Digital 2021: July Global Statshot report revealed key findings […]
Producers Rodney Rigby and Junkyard Dog Productions have announced that the worldwide smash hit, Tony and Olivier award-winning musical COME FROM AWAY, has reopened at the Capitol Theatre in Sydney. The pandemic led to all theatre shows closing curtains in Sydney, however, with vaccinations rates soaring and restrictions easing, the theatre is back and Sydney […]
Former PMs, high-ranking politicians and climate experts blow the whistle on how Australia became an international climate change pariah in the new Guardian Australia podcast series, Australia v the climate. Guardian Australia will release a special investigative podcast series ahead of the Cop26 global climate summit, scrutinising Australia’s role in the climate crisis over more […]
TBWA\Sydney Group has announced two new key promotions of Nitsa Lotus to chief growth officer and Tanya Vragalis to managing director. In her new role, Lotus will be focused on leading growth initiatives and innovation across each of the agencies within the TBWA\Sydney Group – TBWA, Eleven, Fleishman Hillard, Fabric and Bolt – as well […]
The beauty industry needs to reflect greater diversity both in front and behind the camera, as consumers increasingly align with brands that share their values, according to a panel of leading experts speaking at Are Media’s latest insight series TRENDtalks: Beauty. Hosted by leading Australian beauty expert and presenter Michael Brown, TRENDtalks: Beauty also highlighted […]
Findings from the latest Podsights Benchmark Australian Report shows ARN’s iHeartPodcast Network is a market leader in advertising effectiveness and continues to perform well above global benchmarks. Through its partnership with Podsights, ARN is setting the standard for podcast advertising measurement, providing commercial partners with data-led insights to ensure maximum engagement and conversion with iHeartPodcast […]
Advertising revenue for metropolitan commercial radio stations reached $53.149 million in September, reflecting a year on year rise of 12.7 per cent, according to data compiled by Milton Data and released by industry body Commercial Radio Australia (CRA). September quarter ad revenue totalled $151.373 million, up 16.1 per cent from the corresponding period a year […]
GAMURS Group, the esports and entertainment media network that reaches more than 100 million passionate gamers globally per month, has announced the appointment of Alex Walker as its vice president of content for the Asia Pacific region. Walker joins GAMURS after more than six years at Allure Media and Nine’s Pedestrian Group, where he was […]