Sydney’s Classic Hits 2CH Rebrands

Sydney’s Classic Hits 2CH Rebrands

Over the past six months 2CH has quietly evolved from its “Easy Listening” format to “Classic Hits from the 60’s and 70’s”.

This week, the station unveiled their new branding to reinforce their Classic Hits Music Position.

Classic Hits 2CH new hero logo presents as a fresh, bold and clean design that is unique on the current media landscape.

2CH

Utilising the colour combination of aqua, navy and orange, the design is strong and reflects the sound of the carefully crafted 2019 version of the Classic Hits format. The hero logo is complimented by variations on the theme and colours.

The logo has been created and designed by a Sydney boutique agency Tea Creative.

Tea Creative’s Tegan Mackay commented: “It was a fun project and I am so happy with the final result.”

2CH general manager, Cherie Romaro (featured image) said: “I have worked with so many logos over many years and this has been one of the easiest to apply.

“It absolutely reflects the image of the Classic Hits Format.”




Please login with linkedin to comment

2CH Cherie Romaro

Latest News

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]