Publicis’ Spark Foundry was Australia’s top performing media agency for the month of October according to the latest data from martech firm R3.
Spark jumped seven positions for the month to take the number one spot for new business wins despite losing Network 10’s media to GroupM’s Wavemaker.
However, it more than compensated with wins that included Westpac, Silversea Cruises and My Muscle Chef.
All that knocked PHD back to second spot, Initiative took third, Starcom was fourth and Omnicom Media Group rounded out October’s top five.
SMI Data released on Tuesday showed ad bookings were up 4.8 per cent in October from the month previous namely due to the football grand finals and the easing of COVID restrictions.
Check out R3’s top 20 media agencies for October below:
In his first post for 2021, B&T regular Robert Strohfeldt points his magnifying glass at digital media’s hype and argues it’s possibly not cracked up to all it purports to be… In the past few months, I have seen many CVs of young graduates seeking a career in marketing and/or advertising. I could fool myself […]
B2B marketing agency McCorkell has announced that it has been appointed an official Asia-Pacific partner of RainFocus, the next-generation event marketing and management platform. The collaboration will see both companies come together to shake up the end-to-end event service model across APJ. “As the only true integrated event marketing and management platform servicing everything from […]