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B&T > Marketing > Opinions & Analysis > Social Media Slams Apple CEO After He Posts Blurry Super Bowl Photo
MarketingOpinions & AnalysisTechnology

Social Media Slams Apple CEO After He Posts Blurry Super Bowl Photo

Erin M Doyle
Published on: 9th February 2016 at 11:08 AM
Erin M Doyle
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3 Min Read

Tim Cook, CEO of Apple, has learnt the hard way that posting a blurry picture of the Broncos’ celebration at the Super Bowl-presumably taken with an iPhone- will be lampooned on Twitter.

The terrible photo is ironic because of Apple’s latest campaign “Shot on iPhone” which brags about the range of photographic possibilities that can be achieved with the new iPhone 6s and 6s Plus. Cook posted this photo after the Super Bowl:

Colorado Rocky Mountain High congrats @Broncos! pic.twitter.com/3l3gpqWaKj

— Tim Cook (@tim_cook) February 8, 2016

Here are just some of the tweets teasing Cook:

New iPhone campaign starring @tim_cook pic.twitter.com/BXXxGsOV5h

— Soju Boy Tell ‘Em (@andykoh_) February 8, 2016

@tim_cook @Broncos pic.twitter.com/DJuuLd8V1w

— aypheros (@aypheros) February 8, 2016

@andykoh_ @tim_cook ahh he didn’t upgrade to the 6S…

— Zachy (@Z_MINER_MC) February 8, 2016

@tim_cook Uh… Is the message here that iPhones take terrible photos of important moments?! Because that really seems to be the msg here.

— Rich Brome (@rbrome) February 8, 2016

@tim_cook @Broncos Hi Tim, can you replace your profile picture for this one? Thanks pic.twitter.com/sC2IYVzQQo

— Buffetlibre (@buffetlibre) February 8, 2016

@tim_cook @Broncos Buy iPhone, Tim. Your old Nokia is not that good for shooting movement.

— Nikolay Pokrovsky (@NikoPokrovsky) February 8, 2016

@tim_cook @Broncos Hi Tim, the picture was taken with a potato, or something like that ? #iPhone #Apple

— Abu Al-Qasim (@MouradA_FX) February 8, 2016

@tim_cook Tim wtf is that. My gran could have taken a better pic and she’s got glaucoma.

— steviejvegas (@steviejvegas) February 8, 2016

@tim_cook @Broncos Hard to believe that this crap was really shot and posted by the CEO of #apple – has the account been hacked by #Samsung?

— Muttis Lachfalten (@BobbyBlixberg) February 8, 2016

@tim_cook Someone get him a Samsung S6 edge plus or LG G4 #iPhoneFail

— Saffat Bokul (@MenaceSlinger) February 8, 2016

In response Cook’s blocking people who have teased his photography skills:

@andykoh_ @gutjahr Oh, I’m really disappointed: Me, as a Apple Fan, who didn’t say something offensive, I’ve been blocked by @tim_cook

— Nebojsa Jovanovic (@Jovanovic_de) February 8, 2016

You mad @tim_cook? pic.twitter.com/9bwYOdEHtx

— Soju Boy Tell ‘Em (@andykoh_) February 8, 2016

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TAGGED: einsights, Featured, Luke Starr
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Erin M Doyle
By Erin M Doyle
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Erin Doyle is an experienced digital marketing specialist and comms expert.

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