Cybersecurity company Senetas has welcomed Andrea Van Unen-Smith to the role of chief marketing officer (CMO).
Van Unen-Smith brings a wealth of experience, with over two decades in technology marketing and communications, including roles at Juniper Networks, Palo Alto Networks, and UiPath.
“Andrea is an experienced marketing and communications leader with a deep understanding of the cybersecurity industry. Her appointment to the role of CMO will help us to drive growth in the global markets in which we operate,” Andrew Wilson, CEO of Senetas said.
“Her proven ability to develop and implement strategic marketing and communication initiatives will be critical as we continue to bring innovative new products to the market and deepen our relationships with key partners such as Thales,” Wilson added.
Throughout her career, she has shaped marketing initiatives, developed impactful campaigns and enhanced brand visibility.
“With increasing investment into quantum computing around the world and the increasing adoption of AI, organisations from every sector will be looking to technology to both transform the way they work as well as to protect themselves from emerging threats. I’m excited to join Senetas’ and help raise awareness of its suite of cybersecurity solutions, which are at the forefront of cutting-edge quantum-resistant network encryption, enabling businesses to operate with confidence today and in the future,” Van Unen-Smith added.
Van Unen-Smith will oversee Senetas’ marketing and public relations including the impact of quantum computing on cybersecurity.
