Publicis Groupe Asia-Pacific has appointed Naomi Michael as chief communications officer APAC.
Michael joins from Omnicom Media where she recently joined its APAC leadership team as head of brand marketing. Prior to that, Michael was the chief marketing & communications officer at IPG Mediabrands, a position which she held for nine years.
The appointment of the newly created leadership position underscores Publicis Groupe APAC’s commitment to elevating its communications capability to support its core proposition. Based in Singapore, Michael will report to Jane Lin-Baden, chief executive officer, APAC at Publicis Groupe.
Michael brings more than 20 years of international marketing and communications experience across corporate and media organisations in Asia-Pacific, Australia and UK. She brings expertise in integrated marketing and communications, with the ability to drive growth, enhance brand visibility and build consistent narratives across organisations in Asia Pacific.
Her early career includes roles at Zenith in London, The Walt Disney Company, The Financial Times, and leadership positions within Interpublic Group (IPG), and Omnicom Media.
Michael is a founding executive council member of Pass Her The Mic, an Asia-led initiative to amplify women’s voices across world stages. She is also a volunteer for Habitat for Humanity International. She serves on the Myanmar Chapter Board for Pencils for Kids, supporting access to education for children in developing communities.
Jane Lin-Baden CEO Publicis Groupe Asia Pacific said: “Naomi is a leader with warmth and conviction who understands that communications play a fundamental role in building belief, alignment and momentum across a region as diverse as ours. With her regional experience and collaborative approach, she will be a crucial partner as we continue to grow clients’ brands and business, launch proprietary solutions created by and for our APAC community, and bring positive impact to the communities where we operate. I’m delighted to welcome her to our APAC leadership team.”
Michael said: “I’ve been impressed by the strength and maturity of the Publicis Groupe business model. Having invested ahead of the curve into AI, data, and real transformation at scale, their clarity of vision has translated into a powerful engine that consistently achieves undeniable results.
The creation of this role reflects both the scale of growth within the APAC region, and the ambition for what comes next. I’m so thrilled to join the leadership team in APAC at such a defining moment, as we celebrate 100 years of Publicis Groupe, and help to shape the next century of transformation!”
