PHD Wins H&R Block’s $4 Million Media Account

PHD Wins H&R Block’s $4 Million Media Account

H&R Block has today announced PHD as their new media partner. The business was won in a non-competitive pitch after PHD completed a series of successful projects for the brand.

The business is estimated to be worth $4 million annually and PHD will be responsible for all media planning and buying duties.

The move will also allow H&R Block to tap into the full Omnicom offering.

Commenting on the move, Louise Cummins, H&R Block’s marketing and digital director, said: “H&R Block has some exciting transformation plans and we believe PHD are the right partners to support us in achieving our goals.”

Anelida Pardini, who will lead the account as group business director, said: “We are really pleased to be working with H&R Block and are excited to start collaborating on new initiatives for the upcoming year.”




Please login with linkedin to comment

H&R Block PHD

Latest News

The Mars Agency Announces Latest Findings Of Retail Media Report Card
  • Advertising

The Mars Agency Announces Latest Findings Of Retail Media Report Card

The Mars Agency has developed a scorecard that assesses the capabilities of leading platforms across key criteria required to optimally plan, execute, and measure effective retail media programs. The scorecard aims To help brands efficiently evaluate their spending options across retail media networks in Australia (and New Zealand). With spending on retail media advertising in […]

TV Ratings (27/03/2024): Jungle Members At War Over Concealed Lipstick
  • TV Ratings

TV Ratings (27/03/2024): Jungle Members At War Over Concealed Lipstick

A heated argument between two jungle members did the numbers for Ten last night, with I’m A Celeb obtaining a total national reach of 1,282,000. Fans were delighted as Candice Warner and influencer Skye Wheatley got into it over a stick of lipstick, leading Warner to dub the Instagram star “selfish.” Wheatley, best known for […]