Nunn Media Snares Global Entertainment Giant Spin Master

Nunn Media staff Portraits
B&T Magazine
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Australia’s largest independent media agency, Nunn Media, has been appointed by global children’s entertainment company Spin Master for its portfolio of brands in Australia, including Bakugan, PAW Patrol, Hatchimals, Kinetic Sand and Air Hogs.

Following a competitive pitch, Nunn Media will manage integrated strategy, planning and buying across all media channels for Spin Master Australia’s more than 25 brands as part of a multi-year engagement.

Canada-headquartered Spin Master has 28 offices around the world and close to 2,000 employees. Its entertainment properties are viewed in more than 190 countries and it distributes toys in more than 100 markets.

Geoff Oliver, marketing director of Spin Master ANZ, said: “We have ambitious plans to continue growing our business in Australia and creating exceptional play experiences for children with our range of toys, entertainment franchises and digital games.

“The team from Nunn Media showed a strong understanding of the market and how to best engage with our target audience to help realise our plans.

“We look forward to partnering with them as we continue to delight Aussie kids.”

Chris Walton (main photo), managing director at Nunn Media added: “Spin Master creates and manages some of the world’s most popular children’s entertainment properties, I mean who doesn’t love Ryder, Chase, Everest and Rocky from PAW Patrol??! 

“Starting in November, we’ll work closely with the team to amplify all of the Spin Master portfolios in Australia.”

The appointment by Spin Master follows Nunn Media’s recent acquisition of performance agency, Alley Group.

Nunn Media is the largest independent media agency in Australia with annual billings of more than $330 million. Its clients include Bendigo Bank, JB HiFi, Haval,13CABS, American Tourister, Godfreys, Amcal, and Smile Direct Club.

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Air Hogs Chris Walton Geoff Oliver nunn media paw PAW Patrol

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