Ellie Brocklehurst has announced her new role as chief growth and marketing officer, Asia, at Omnicom Advertising.
It comes as the team has formed a new regional, future focused leadership team designed to accelerate growth and strengthen long-term cultural relevance for brands in Asia.
The team brings together six senior leaders across creativity, innovation, strategy, intelligence, business development and marketing, with Brocklehurst bringing experience from her previous role as CMO Asia for TBWA.
“Transitioning back from my final maternity leave is a significant personal milestone; it marks the end of a special season for my family. While it’s the end of one era at home, it marks the beginning of an ambitious new one professionally,” she shared to her LinkedIn on Monday.
“My last five months have been in service of #3, channelling all my love and energy into her growth and development, and she’s a bloody superstar. Now, I’m ready to channel that energy into a different kind of growth. I’m stepping into this role with a clear mission – to make Omnicom Advertising the most awarded, revered, and sought-after agency network in Asia.
“If I can manage the beautiful chaos of three kids, I’m ready for anything the industry throws my way. And nothing makes me more excited than doing this with my new OA family. Let’s do this!”
The new regional team also includes Peter Khoury as chief creative officer, Melissa Daniels as chief innovation officer, and Emmanuel Sabbagh as chief strategy officer, each taking on broader regional responsibilities while continuing in their leadership roles at TBWA\Singapore.
They are joined by Andreas Krasser, expanding his remit to chief client partner while continuing as CEO of OA Hong Kong.
They will join S. Subramanyeswar (Subbu), who was appointed chief knowledge officer, alongside his role as chief strategy officer of OA India, following the close of Omnicom’s IPG acquisition.
The team will work closely with TBWA, McCann and BBDO leadership teams across the OA Asia network.
