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Reading: Nine & Seven Caught Falsely Spruiking Singer Katy Perry’s “Live” TV Appearances
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B&T > Media > Nine & Seven Caught Falsely Spruiking Singer Katy Perry’s “Live” TV Appearances
Media

Nine & Seven Caught Falsely Spruiking Singer Katy Perry’s “Live” TV Appearances

Staff Writers
Published on: 3rd July 2017 at 12:44 PM
Staff Writers
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2 Min Read

Channel Nine and Channel Seven have been left red-faced for spruiking Katy Perry’s appearances on the respective TV channels as “live”, after photos leaked online proved that they were anything but.

Nine has come under scrutiny after promising fans that the US singer would perform live during The Voice grand finale last night.

However, as Perry’s “live” performance of her song Swish Swish was shown on TV screens across Australia, she was actually preparing to fly out of Sydney, according to photos released online.

This is what we call making an entrance, @KatyPerry. #TheVoiceAU #SwishSwish pic.twitter.com/3At3AzWjfM

— The Voice Australia (@TheVoiceAU) July 2, 2017

? | @katyperry was spotted at Sydney Airport today. pic.twitter.com/OU8alnKUzF

— Katy Perry Lines (@katyperryteamtr) July 2, 2017

#PHOTO | @KatyPerry with fans at the airport? ?‍♀️ pic.twitter.com/WXklzMoX7k

— Katy Perry Activity (@KatyActivities) July 2, 2017

Meanwhile, Seven was also trying to cash in on Perry’s visit, promoting her co-hosting appearance on Sunrise this morning as “live”.

Happy Monday! We’re live on @channel7 – special guest co-host @KatyPerry is joining us SOON! Watch LIVE | https://t.co/9lRDdcYOjV #sun7 pic.twitter.com/T9tpoHfk0g

— Sunrise (@sunriseon7) July 2, 2017

WATCH: One-on-one with Katy Perry as she co-hosts Sunrise!   #sun7 pic.twitter.com/ZVFaSwZj2x

— Sunrise (@sunriseon7) July 2, 2017

However, Sunrise executive producer Michael Pell said the program had already “made well known” to viewers that Perry’s segments were pre-recorded.

Big thanks to @katyperry for co-hosting @sunriseon7. We recorded her bits on the weekend, which we made well known all last week. pic.twitter.com/Vp32a4sExF

— Michael Pell (@MichaelPell) July 2, 2017

 

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TAGGED: Advertising Standards Bureau, brand expression, Failure, Fast Ed, Join In, Katy Perry, OkCupid
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Staff Writers
By Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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