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Reading: M&C Saatchi Hires Leo Burnett’s Operations Head
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B&T > Advertising > M&C Saatchi Hires Leo Burnett’s Operations Head
Advertising

M&C Saatchi Hires Leo Burnett’s Operations Head

Matt Porter
Published on: 1st July 2014 at 11:47 AM
Matt Porter
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M&C Saatchi has appointed Leo Burnett operations head Amir Mireskandari to group Operations Director.

Reporting into CEO Jaimes Leggett, Mireskandari’s core focus will be the continued streamlining of the Group’s centralised Creative, Strategy and Production hub. Leggett said: “Amir is best in market and one of the few people who has run production teams across all disciplines. “He gets it, he’s done it and is ready to step up to M&C Saatchi in this crucial role for us. We are thrilled to have Amir on board.” Mireskandari is uniquely skilled and experienced across digital, broadcast and print following more than 15 years at agencies in Australia and the UK. Most recently he was four years at Leo Burnett Sydney, serving as Group Operations Director and a member of the Executive team, following a six-year stint at GPY&R and Wunderman as head of print and digital studios. He has led production on a number of globally awarded campaigns such as Coca Cola ‘Small World Machines’, ABS ‘Census Spotlight’ and ‘Run That Town’ mobile game, Samsung ‘S-Drive’ and most recently, McDonald’s ‘Emlings’ mobile game. A self-confessed geek and gadget freak, Mireskandari’s former life as a commercial photographer has imbued him with a “passion for creative problem solving”. “This is an amazing opportunity to work for M&C Saatchi, an agency network I have always admired for their ability to adapt, evolve and maintain their position as market leader. They are one of the few agencies that DO change, not just talk about it. “This, together with their sheer scale makes them an unrivalled force in this market. It’s a place where I know I’ll be able to continue to be part of great things.” Mireskandari’ is the latest in a big talent bolster by M&C Saatchi that includes the appointment of chief strategy officer Justin Graham from Droga5 and group innovation director Ben Cooper from The Monkeys in recent months.

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Matt Porter
By Matt Porter
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Matt Porter is a seasoned communications specialist A vastly experienced New Zealand-born, New South Wales-based journalist and public relations strategist, Matt brings a broad skill set to the table. He cut his teeth in journalism 12 years ago working for a busy Fairfax-owned daily newspaper covering everything from health and welfare and criminal court to sport. Following a stint playing semi professional rugby in Ireland, he landed in Sydney to embark on a four-month contract as an online editor for the official website for the 2003 Rugby World. He then entered the world of magazines for a Sydney-based publisher rising to associate publisher on a suite of five business titles and then editor of flagship title, AdNews. In May 2010 Matt joined his wife's start-up communications business – TraceAbility and the world of PR. He made a rollicking start, landing one of Australia's largest and most successful advertising agencies - M&C Saatchi, as founding client. Matt has added two Sydney-based media companies to his client roster in addition to a number of freelance writing projects. He also secured a regular gig sub editing ACP Magazines' substantial rugby properties including all Rugby World Cup 2011 match-day programs and tournament guides plus 2011 Super 15 Waratahs' match-day programs.

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