Continuing a COVID-led trend of Hollywood A-listers fronting ads comes Jennifer Aniston’s new work for a new insomnia medication called Quviviq by pharma firm Idorsia.
The 52-year-old actor is reportedly an insomniac herself and was happy to plug the medication, although it’s not actually named during the 30-second spot as it’s a prescription-only medication.
The spot’s the work of creative agency Goodby Silverstein & Partners and fellow insomniacs with empathise with Aniston’s inability to get to sleep at 2am only to wake-up exhausted.
Ad, as you’ll see, you not only get one Jennifer, you actually get two!
On her ambassordorship for the brand, Aniston said: “If I don’t get a good night’s sleep, my next day is really difficult. I hope that we can all start prioritising sleep health and have different conversations around trouble sleeping.”
Check out the work below:
