On Friday night, we crowned the créme de la créme of our industry at the B&T Awards. The energy was high, the frocks were sparkly and the suits were sharp! Here, we share what winner of VIC Agency, Howatson+Company had to say after its win.
Howatson+Company also won the Best Direct Response Campaign, in partnership with UNICEF, and its recently launched AI-powered creative technology company Plus Also Studios picked up the Best Digital Transformation Award.
Howatson was recognised for its innovative ventures into AI, its esteemed creative work for Allianz, UNICEF and Petbarn and its continuing commitment to ‘Care Fiercely’. The agency’s mark on the industry is one of human creativity and collaboration, a space where bold and fun ideas flourish.
Check out what Chris Howatson and Renee Hyde had to say below! While words of wisdom abounded, we couldn’t take our eyes off Chris Howatson’s double-breasted pinstripe suit–it’s something to behold!
To read more about the agency’s win, head over here and read about the rest of the winners here.

