Gravity Media, a global provider of complex live creative production and media services, and SX Global have confirmed a broadcast and technology partnership to deliver ground-breaking coverage of the FIM World Supercross Championship across multiple international territories.
As part of the partnership, SX Global and Gravity Media are accessing new rider helmet cameras designed and developed by Gravity Media Australia.
The new cameras are part of a 16 on-bike camera commitment to the coverage and make their debut on Australian soil with Gravity Media’s all-screen production of the first WSX Australian Grand Prix at Marvel Stadium in Melbourne this weekend, October 21-22. In total, Gravity Media will provide a 33 camera coverage, including speciality cameras and a “SpiderCam” tracking the action from above.
Gravity Media Australia and SX Global will deliver this coverage of the World Supercross Championship Australian Grand Prix across major international broadcast platforms, including the Seven Network in Australia, FOX Sports in the United States, DAZN covering Europe, India and Japan, and BT Sport in the United Kingdom.
WSX – the FIM World Supercross Championship – is the supercharged combination of live-action motorsport and an elevated level of adjacent entertainment, including live music, pyrotechnics, freestyle motocross shows and more. Marvel Stadium will be transformed into the ultimate dirt battlefield for one epic night of unmissable action and intense competition racing involving 10 teams and 40 of the best riders from across the globe.
Ryan Sanderson, managing director – Commercial, SX Global, the commercial and organisational rights holder for WSX said, “Broadcast innovations through the FIM World Supercross Championship will elevate the sport of Supercross to levels not seen previously. “Through these innovations, Supercross fans will be riding with the superstars of the sport like never before. Our team will be bringing fans unprecedented levels of production and ways to view Supercross.”
“The WSX Championship will break new grounds for broadcast coverage of Supercross, expanding the awareness and appreciation of these incredible athletes and their abilities, as they risk it all to become World Champions. SX Global must work only with the best to achieve the world-class standards we expect, which is why we have partnered with Gravity Media.”
Ben Madgwick, director media services and facilities at Gravity Media said: “Gravity Media is proud to partner with SX Global on the World Supercross Championship and the WSX Australian Grand Prix.
“Gravity Media will deliver a diverse suite of services with conventional broadcast, immersive POV cameras and live onboard cameras – plus SpiderCam – to capture the action from all angles. We are delighted to be the preferred technical partner for SX Global and ensure all action on the track, plus the behind-the-scenes stories, are captured for production to share this exciting sport with a global audience.”
