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Reading: Maverick Nats MP George Christensen Releases Self-Made Ad So Awful It’s Actually Good
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B&T > Campaigns > Maverick Nats MP George Christensen Releases Self-Made Ad So Awful It’s Actually Good
Campaigns

Maverick Nats MP George Christensen Releases Self-Made Ad So Awful It’s Actually Good

Staff Writers
Published on: 30th April 2019 at 11:53 AM
Staff Writers
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Nationals MP George Christensen has shunned ad agencies by releasing his own self-made ad campaign that is so truly awful, it’s actually quite good.

The near-six minute spot features the MP singing about what he’s done for Dawson, which he holds by 3.4 per cent, to the catchy tune of “I’ve Been Everywhere, Man”.

https://www.youtube.com/watch?v=nBUlaAhrfgM

Christensen lists his achievements in the Dawson electorate while simultaneously singing about the failures of Bill Shorten and the labor party.

The extremely long campaign video absurdly opens with Christensen donned in a leotard and dancing to Beyonce’s “Single Ladies”, before it quickly cuts to the title of the ad: “Getting our fair share”.

Christensen has come under fire as of late due to the time he’s spent in the Philippines over the last three years, rather than in his electorate.

Prime minister Scott Morrison said last month that Christensen has not spent one day in the Philippines since Morrison became PM, and he expects MPs to be “in their electorates doing their jobs.”

Only time will tell what sort of impact Christensen’s musical debut will have on his polling numbers.

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Staff Writers
By Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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