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Reading: BMW & MINI Creative Accounts Up For Review
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B&T > Media > BMW & MINI Creative Accounts Up For Review
Media

BMW & MINI Creative Accounts Up For Review

Staff Writers
Published on: 30th June 2014 at 12:34 PM
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BMW Group Australia has put its creative account for both BMW and MINI up for review.

Incumbent Ogilvy will participate in a closed door pitch against a number of undisclosed agencies.

Stuart Jaffray, brand communications and marketing services manager for BMW Australia, said the process will be finalised by Q4 2014.

“We review our agency relationships periodically and this is standard operating procedure,” he said.

The account was last reviewed in 2009.

Image via Autoweb.

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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