Atomic 212° Expands Brisbane Office With Eight New Recruits

Atomic 212° Expands Brisbane Office With Eight New Recruits

Atomic 212° has announced the addition of eight new staff to its Brisbane office, including a group account director and a planning and trading director.

The appointments follow Atomic 212° winning the Entain Australia account – one of the largest pitches of 2022 – in November. Entain includes the market-leading brands Ladbrokes and Neds.

The new hires lift the number of Atomic 212° staff in Brisbane to 14. The Brisbane agency, which was set up less than a year ago, also works with foundation client Price Attack.

Atomic 212° national managing director, Rory Heffernan (lead image), said: “In just 10 months, Atomic 212° has become a force to be reckoned with in the Queensland market, with a great line-up of clients and an incredible team. Our rapid growth in Queensland is testament to the strength of our business model and the very talented people we work with.”

Kelly Burnham joins Atomic 212° as group account director, leading the Entain team. Burnham has 13 years’ experience, including leading the Bega client portfolio at Starcom. Other past clients include Suncorp, the Liberal Party of Australia, Michael Hill Jewellers, Super Retail Group and Metricon.

Burnham said: “I’m thrilled to embark on my new journey at Atomic 212°, working with Entain, which is one of the most exciting and dynamic clients in the market. It’s fantastic to collaborate with the talented team at Atomic 212° and I look forward to making a real difference in driving the growth and success of Entain.”

Ben O’Grady joins Atomic 212° as planning and trading director. He has 10 years’ experience in marketing and media, including roles as Corporate Marketing Officer at QUT and Planner at Starcom.

O’Grady said: “I’m very excited about the shift back to agency side after four years away. It is an absolute privilege to have joined this vibrant and welcoming independent agency in the Brisbane market and I’m excited to contribute to Atomic 212°s smarter, faster, accountable proposition on the Entain account.”

Stephanie Wynne has joined Atomic 212° as planning and trading manager after working at Media Merchants and Southern Cross Austereo, while Jazlyn McMillan has joined from Network 10 as planning and trading executive.

Atomic 212° Brisbane has also hired Bryn Bradford as senior partnerships manager and Ainsley Johnston as senior partnerships executive. Both have joined from the media agency Essence.

The Brisbane agency has also recruited two planning and trading assistants: Michael Giacco (ex-MyGov and the Department of Defence) and Hayden Edwards (ex-Department of Defence).

The new staff appointments in Brisbane follow a string of recent client wins by Atomic 212° nationally, including Craveable Brands, Salesforce, Zambrero, Sydney Water and Aware Super.




Please login with linkedin to comment

Atomic 212

Latest News

‘Those In the Know DFO’: DFO Launch Brand Refresh With Creative Agency Taboo
  • Advertising

‘Those In the Know DFO’: DFO Launch Brand Refresh With Creative Agency Taboo

DFO takes on brand refresh with creative campaign in partnership with Melbourne-based creative agency Taboo. Premium outlet shopping centre DFO has released a new creative campaign in collaboration with creative agency Taboo, ‘Those In The Know DFO’, encouraging buyers to purchase luxury products for a discounted price. In response to the growing demand for face-to-face […]

One Man’s Waste Is A Major PR Win For The Bravery
  • Advertising

One Man’s Waste Is A Major PR Win For The Bravery

Independent purpose PR, Communications, and Social Media agency, The Bravery, has strengthened its commitment to enhancing behavioural change in waste after being appointed by Dulverton Waste Management in North West Tasmania. Lead image: The Bravery Team The Bravery has been appointed as the lead communications, community engagement and PR partner after a competitive tender process. […]

Broadsheet Promotes Claire Booth To National Sales & Partnerships Director Role
  • Media

Broadsheet Promotes Claire Booth To National Sales & Partnerships Director Role

Broadsheet has promoted Claire Booth to the national sales and partnerships director role. Since its launch in 2009, Broadsheet has published news, features, and events coverage across the Australian cities of Sydney, Melbourne, Brisbane, Adelaide, Perth, Tasmania, and New Zealand. Claire Booth was acquired by the Broadsheet team in 2019 from The Story Lab and […]

Yahoo Academy Invites Applications From Future Industry Leaders For 2024 Program
  • Marketing

Yahoo Academy Invites Applications From Future Industry Leaders For 2024 Program

Nominations are now open for Yahoo Academy 2024, an immersive talent building program which helps 30 rising media agency and marketing superstars across Australia and Singapore develop the skills needed to lead and thrive in the workplace of the future. Taking place over two days in Sydney, Yahoo Academy 2024 will engage participants with in-depth […]

Taboola Appoints Experienced APAC Advertising Exec To Manage New Zealand Sales
  • Marketing

Taboola Appoints Experienced APAC Advertising Exec To Manage New Zealand Sales

Taboola, has announced the appointment of former Taboola APAC director and skilled digital strategist Joe France (lead image) as its New Zealand sales lead, as it continues to expand its presence in the ANZ market. Under his new remit, France will be responsible for cultivating key partnerships and delivering innovative solutions to meet evolving New […]

Activation Union Hires Bree Mankin As Managing Partner
  • Media

Activation Union Hires Bree Mankin As Managing Partner

Activation Union is thrilled to announce the appointment of Bree Mankin as Managing Partner. In this pivotal role, Bree will spearhead the agency’s growth initiatives and client strategy, leveraging her extensive experience and innovative approach in delivering exceptional results for her clients. With over two decades of experience in marketing and communications, Bree is a […]

Toyota Launches Integrated Electric Vehicle Campaign Via HERO
  • Campaigns

Toyota Launches Integrated Electric Vehicle Campaign Via HERO

Toyota Australia has launched its highly anticipated new all-electric vehicle, the bZ4X, on Australian shores through a nationwide integrated campaign. Spearheaded by a big spot, the campaign was created by independent creative agency HERO, which sees a typical EV sceptic named Barry behind the wheel of an all-new Toyota bZ4X much to the surprise of […]

Canva Launches First Ever Podcast: Design Surfaces
  • Media

Canva Launches First Ever Podcast: Design Surfaces

Canva has announced its very first podcast: Design Surfaces. Covering all areas of design, from brand campaigns to UX flows, the podcast digs deep into the intricate parts of designers’ brains to unearth valuable insights, unique perspectives, and what makes them tick. The Design specialty at Canva is made up of some of the most […]

SBS Launches Development Fund To Find Australia’s Next Top Documentaries
  • Media

SBS Launches Development Fund To Find Australia’s Next Top Documentaries

SBS is searching for its most daring, unflinchingly fearless and boundary-smashing factual format yet, issuing a call out for impactful ideas for new documentary series unlike anything seen on Australian screens before, with up to $50,000 in development funding on offer. Announced this morning at the Australian International Documentary Conference (AIDC) in Melbourne, SBS is […]

Resolution Nabs Sarah Truong From PHD
  • Advertising

Resolution Nabs Sarah Truong From PHD

Full-service media agency Resolution has appointed Sarah Truong as head of investment to lead the agency’s investment product. Sarah joins from PHD where she was Group Investment Director for half a decade. With 14 years’ experience in the media industry including seven years at media agency, Carat, Sarah a proven track record for delivering results-driven […]