Thinkerbell has added multinational food company McCain to its stable of clients. The creative agency confirmed it had picked up the account late last week.
McCain’s marketing director of growth, Olivia Dickinson, caught up with the Thinkerbell Melbourne team, led by MD Jaime Morgan.
“McCain is an undeniable staple in Australian and New Zealand households, built on decades of trust, quality, and shared family moments,” Morgan told B&T
“Throughout the process, we were blown away by the incredible energy and ambition of the team at McCain. We are thrilled to partner with them to bring our Measured Magic to their portfolio to drive sustained brand growth for years to come.”
McCain is a Canadian multinational company that specialises in frozen foods, including its iconic range of chips.
McCain is the latest tasty win for Thinkerbell, which earlier this year picked up creative duties for Endeavour Group (BWS & Dan Murphy’s).
The agency has won a handful of Cairns Crocodile Awards this year and scored handsomely in its most recent B&T Agency Scorecard.
