[B&T advises this article contains adult themes] Her Majesty may still be grieving the recent sad death of hubbie Phil and, so, B&T urges you to read into this what you will.
The 95-year-old Monarch has taken time out to honour Britain’s biggest-selling sex toy company with one of the UK’s top industry awards.
Erotic retailer Lovehoney has received the Queen’s Award for Enterprise for “outstanding continuous growth” over the last six years.
According to reports, Lovehoney’s sales have grown from £12 million ($A21.5 million) to £56 million ($A100 million) since 2015 – which is a stiff rise of 365 per cent.
The award will allow Lovehoney to use the Queen’s Award emblem for all its advertising, marketing and packaging up until 2026. The award is described as “the highest accolade for business success”.
Lovehoney now sell in eight international markets including Australia.
Commenting on the Royal seal, Lovehoney’s chief commercial officer, Debbie Bond, said: “We are thrilled to have received official recognition from the Queen.
“Her Majesty has been a wonderful supporter of Lovehoney as we have grown into being the world’s leading sexual wellness brand.
“Royal patronage will help us to create more jobs at our Bath headquarters and in our international offices and spread the sexual happiness message globally.
“The Queen is the UK’s greatest trade ambassador and royal approval shows again how mainstream shoppers and retail outlets are embracing sexual wellness products as never before and appreciating their importance in improving overall well-being – a particularly important message as we come out of lockdown after a stressful year living with the pandemic,” Bond said.
It’s not the first time Lovehoney has received a Queen’s Award, after being given the International Trade accolade back in 2016.
At the time, the winners, including Lovehoney founders Richard Longhurst and Neal Slateford, joined the Queen and Prince Philip at a garden party at Buckingham Palace.
