Marketers say that one of the most important marketing tools is a good logo design. It not only provides an easy to recognise identity for your business but also communicates who you are.
That’s why every company considering creating or buying a logo design should know the criteria that make for an effective logo. The first feature of a good and effective logo is that it can immediately “grab” viewer’s attention. Your logo should have an immediate impact and hold the viewer’s attention.
Bored Panda has put together a collection of the worst logo fails of all time. Here’s a taste:
Logo of Catholic Church’s Archdiocesan Youth Commission
This is an actual logo designed in 1973 for the Catholic Church’s Archdiocesan Youth Commission. It even won an award from the Art Directors Club of Los Angeles.
A-Style Logo
A-Style logo was born well before the line of clothing – designed in 1989 and marketed in Italy since 1999. It was in fact an invention of his creator who began to attack Italian cities with stickers on a yellow background with A-Style logo (an example of guerilla marketing ), followed by other cities including Miami , Moscow and London. The newspapers and television began to be interested in the strange appearances of the logo, and soon the company started marketing their products under the brand A-Style.
Office of Government Commerce
The Office of Government Commerce (OGC) is an independent Office of the Treasury. Sometimes you need to shift your view to realise the error.
Mont-Sat
Now you know why Mr. Satellite looks so happy.
To see the full list of 15 logo fails, visit Bored Panda.
