Westfield Launches Home Delivery Service

Westfield Launches Home Delivery Service

Following 18 months of intermittent lockdowns across Australia, shopping centre giant Westfield is launching a new service that will tap into the ecommerce boom.

The new service, named Westfield Direct, will take on the likes of Australia Post by providing shipping directly to customers.

Shoppers will also be able to select items from an online hub and purchase from several stores within a Westfield centre in one transaction.

Scentre Group Chief Customer and Business Development Officer Phil McAveety explained how Westfield Direct will help the company moving forward.

“We are bringing the Westfield experience to more people. This is fundamental to our customer strategy and our ambition to grow,” McAveety said.

“Westfield Direct offers more convenience, flexibility and choice for customers to shop Westfield, any time, anywhere – still with the human connection they value.

“Westfield Direct provides our business partners with the opportunity to increase the productivity of their physical store networks whilst alleviating the time-intensive and costly process of fulfilling and delivering orders.

“Westfield Direct also presents a significant growth opportunity for our SME retail partners, many of whom only have one or two physical stores with us and no online presence. We’re looking forward to supporting them through this transition and introducing them to new Westfield customers particularly in the lead up to the Christmas period.”

Westfield confirmed all of its centres across Australia will operate as a Westfield Direct distribution hub.

Not only does the launch of Westfield Direct coincide with the upcoming holiday shopping season, it also comes at a time when Australia Post and other delivery services struggle with the vast demand for ecommerce deliveries.

Australia Post has explained that a combination of lockdowns in NSW and Victoria, fewer passenger flights and temporary facility closures/self-isolation protocols have contributed to delays across the network.

 




Please login with linkedin to comment

ecommerce Scentre Group Westfield

Latest News

Revium Snags Peter Bauld From Deloitte Digital
  • Advertising

Revium Snags Peter Bauld From Deloitte Digital

Revium, a leading full-service digital and AI consultancy, has announced the appointment of Peter Bauld (lead image) as Executive General Manager. Revium is a full-service digital and AI consultancy with over 20 years of experience creating engaging digital experiences for leading organisations and their customers. Bauld joins Revium after an illustrious career spanning over two […]

Veridooh Snatches Prashand Menon From ScentreGroup
  • Advertising

Veridooh Snatches Prashand Menon From ScentreGroup

Out-of-home OOH) and digital media leader Prashand Menon (lead image) has joined OOH ad tech company Veridooh as group business director within NSW and QLD. Menon joins Veridooh from his most recent role as ScentreGroup’s group business director and brings with him more than 10 years of experience in Australian media. Previously, he held positions […]

Kat & Co Transforms Into THE WORLD OF Experiential Agency
  • Advertising

Kat & Co Transforms Into THE WORLD OF Experiential Agency

After more than twelve years of producing experiences for some of the world’s most innovative brands, including Hermes, Van Cleef & Arpels, Louis Vuitton, and Tiffany & Co, Kat & Co has quietly metamorphosed into THE WORLD OF. THE WORLD OF is an experiential agency at the juncture of culture, technology and the human condition. […]

SMG Studio Launches Risk: Global Domination X Dune Part Two
  • Campaigns

SMG Studio Launches Risk: Global Domination X Dune Part Two

Through a licensing agreement with Legendary Entertainment, SMG Studio inked the rights to adapt Dune: Part Two into a game based on Risk: Global Domination, Hasbro’s interactive board game. Inspired by Denis Villeneuve’s cinematic masterpiece, Dune: Part Two, this new digital adaptation, RISK: Global Domination X Dune: Part Two, is poised to captivate players from […]

QMS: Taylor Swift, Lunar New Year & Mardi Gras Were Boon For OOH Market
  • Marketing

QMS: Taylor Swift, Lunar New Year & Mardi Gras Were Boon For OOH Market

Taylor Swift, Lunar New Year and the Sydney Gay and Lesbian Mardi Gras Festival have had a dramatic impact on the number of people moving in and around Sydney over the past month, drawing big crowds into the heart of the city and its surrounding suburbs. New data from digital outdoor company QMS reveals a […]