B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Federal Election
  • Pinterest
  • AFL
  • WPP
  • Anthony Albanese
  • AI
  • NRL
  • Thinkerbell
  • Channel 10
  • EssenceMediaCom
  • State of Origin
  • News Corp
  • Cairns Hatchlings
  • Spotlight on Sponsors
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Twitter Wants To Bone ‘Mr Clean’ During His Super Bowl Commercial
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Advertising > Twitter Wants To Bone ‘Mr Clean’ During His Super Bowl Commercial
Advertising

Twitter Wants To Bone ‘Mr Clean’ During His Super Bowl Commercial

Staff Writers
Published on: 7th February 2017 at 7:06 AM
Staff Writers
Share
4 Min Read
SHARE

Cleaning product Mr Clean has caused a twitter stir after its 30-second Super Bowl spot had some viewers hot under the collar.

According to reports in US media, a 30-second spot in today’s game will set advertisers back a cool $US5 million (up from $US4.8 million in 2016). And it’s arguably money well spent with reports four out of five Americans will tune into the game.

The campaign played during yesterday’s Super Bowl and it’s causing some very confusing feelings among Twitter users:

https://youtu.be/GDzMxlw2Fgo

Twitter:

…?? @mrclean #SB51 pic.twitter.com/I1JNpSsofZ

— Jessica Simpson (@JessicaSimpson) February 6, 2017

Let me know if you hook up with Mr. Clean on Grindr tonight.

— Sam Grittner (@SamGrittner) February 6, 2017

Ok the Mr Clean commercial was funny

— Questlove Gomez (@questlove) February 6, 2017

11/10 would drunk text Mr Clean at 2:13am

— McLovin (@ASpacedCadet) February 6, 2017

Mr. Clean : 50 Shades of Bleach#SuperBowl pic.twitter.com/zKZe4AB3lV

— Wally Koch (@Wally_Koch) February 6, 2017

Great, now EVERYONE is gonna be “Slutty Mr Clean” for Halloween

— josh groban (@joshgroban) February 6, 2017

THE GUY WHO COINED ‘YOURE FIRED’ IS PRESIDENT

MR CLEAN IS THICC AS HELL

AND MARIAH CAREY STILL FINDS WORK

SHIT IS FUCKING NUTS IN 2017 RN

— Skychiatrist (@SkyWilliams) February 6, 2017

What. Did. They. Do. To. Mr. Clean. pic.twitter.com/Fiba5uOGze

— Norm Kelly (@norm) February 6, 2017

Thank you, Mr. Clean. From bald guys everywhere. #sb51 pic.twitter.com/51zfHt4nRo

— Eric Schwartz (@ericschwartz) February 6, 2017

Mr. Clean wringing out your girl’s panties like pic.twitter.com/J8fTD1e5ee

— Rachel Fisher (@TheRachelFisher) February 6, 2017

WHY DO I WANT TO FUCK MR CLEAN

— Skychiatrist (@SkyWilliams) February 6, 2017

WERK Mr. Clean ? #SuperBowl pic.twitter.com/kzkYXmhtH6

— LizzLocker (@Lizzs_Lockeroom) February 6, 2017

The percentage of men racing to the store to buy mops and buckets has skyrocketed thanks to that Mr. Clean ad!

— rolandsmartin (@rolandsmartin) February 6, 2017

my wife left me for mr clean

— Matt Brown (@MattSBN) February 6, 2017

The real reason everyone watch the #SuperBowl this year GOD BLESS#mrclean #thik #SB51 pic.twitter.com/fbp5pyU9lU

— Logan Catlett (@Logan_Catlett) February 6, 2017

congrats advertisers on getting the whole world to think about Mr. Clean’s dick

— Jay Duplass (@jayduplass) February 6, 2017

Audi: women should feel empowered to—
Mr. Clean: AYE LADIES OUR MASCOT STUPID THICC

— mauriice (@tallmaurice) February 6, 2017

The Mr Clean Twitter account also spent a lot of time trolling other brands and their Super Bowl commercials:

Wonder why @Honda didn’t use my yearbook photo in their commercial? #MrClean #SB51 pic.twitter.com/tVd1rVf7PH

— Mr. Clean (@RealMrClean) February 6, 2017

Hey @GoDaddy, here’s something else I think the internet might love. #MrClean #SB51 pic.twitter.com/HnQhkWTr7k

— Mr. Clean (@RealMrClean) February 6, 2017

.@mbUSA, cool commercial. But if I get rid of my bike can I still wear my helmet? #MrClean #SB51 pic.twitter.com/mVNynNlvi3

— Mr. Clean (@RealMrClean) February 6, 2017

I guess great minds think alike. #PepsiHalftime #MrClean #SB51 pic.twitter.com/qFUWFWAltH

— Mr. Clean (@RealMrClean) February 6, 2017

Hey @Febreze_Fresh, great ad! If anybody needs a tough cleaner after all those “bathroom breaks” I’m here to help. #MrClean #SB51

— Mr. Clean (@RealMrClean) February 6, 2017

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: Mr Clean, rakuten marketing, Social Media
Share
Staff Writers
By Staff Writers
Follow:
Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

Latest News

Droga5 ANZ Strengthens Its Trans-Tasman Creative Firepower By Promoting Senior Team
17/06/2025
Fast 10: WPP Media’s Melissa Hey On Big Deals, Bigger Ideas & The Frog That Got Away
17/06/2025
Attention Is The New Currency & Creators Are Earning It
17/06/2025
“The Traditional Product Development Process Gets Bottlenecked”: Amplitude, Inc. Debuts Amplitude AI Agents
17/06/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?