B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Cannes Lions
  • AFL
  • WPP
  • B&T Women in Media
  • Anthony Albanese
  • NRL
  • Pinterest
  • State of Origin
  • Thinkerbell
  • AI
  • imaa
  • ARN
  • Meta
  • Federal Election
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Tom Hawkins Joins Fox Footy Ahead Of 2025 AFL Season
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Media > Tom Hawkins Joins Fox Footy Ahead Of 2025 AFL Season
Media

Tom Hawkins Joins Fox Footy Ahead Of 2025 AFL Season

Staff Writers
Published on: 11th November 2024 at 11:21 AM
Edited by Staff Writers
Share
2 Min Read
SHARE

Three-time premiership player and Geelong Cats games record-holder, Tom Hawkins is the latest big-name star to officially join Fox Footy’s ranks ahead of the 2025 Toyota AFL Premiership Season. 

Hawkins’ recruitment coincides with the start of a landmark rights deal signed by the Foxtel Group and quickly follows the coup of Shaun Burgoyne who previously provided special comments for Channel Seven.

A regular guest on AFL 360 during his playing career, Hawkins will soon add his expertise and analysis to Fox Footy’s ‘Super Saturday Live’ coverage in 2025.

Super Saturday Live, available on Kayo Sports and Foxtel, will be the only way to watch games live on Saturday until at least Round 8 of the season.

Fox Sports Managing Director Steve Crawley said: “With our expanded rights next year, we’ve been on the hunt for top talent and Tom Hawkins is a great get. He’s a great footy brain, he’s universally admired, and our audiences will love his raw and authentic opinions.”

Hawkins officially retired in September and is a five-time All Australian, a Coleman medallist, and Premiership champion who played 359 games and kicked 796 goals in a career that spanned 18 seasons.

In 2025 he will take his place at Fox Footy alongside former teammate Cameron Mooney and other respected experts such as Jason Dunstall, Eddie Betts, Nathan Buckley and more.

During the 2025 AFL season, Fox Footy commentary and production will be available on all games for the first time along with no ad-breaks during play and every match will also be made available in 4K on Kayo Sports and Foxtel.

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: AFL, Kayo
Share
Aimee Edwards
By Aimee Edwards
Follow:
Aimee Edwards is a journalist at B&T, reporting across media, advertising, and the broader cultural forces shaping both. Her reporting covers the worlds of sport, politics, and entertainment, with a particular focus on how marketing intersects with cultural influence and social impact. Aimee is also a self-published author with a passion for storytelling around mental health, DE&I, sport, and the environment. Prior to joining B&T, she worked as a media researcher, leading projects on media trends and gender representation—most notably a deep dive into the visibility of female voices in sports media. 

Latest News

Richard Brett.
President Of Ogilvy PR Asia Pacific Emily Poon Passes Baton To Richard Brett
02/07/2025
Keep Talking: Above The Line
02/07/2025
Before We Crown 2025’s Winner, Let’s Rewind The Ad Campaigns That Redefined The Fight For Gender Equality
02/07/2025
DDB’s Leif Stromnes To Depart After 25 Years
02/07/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?