Top 1 replica watches at replicawatches.to.

https://www.upscalerolex.to/

The Monkeys Play For Laughs In New Work For Nearmap

The Monkeys Play For Laughs In New Work For Nearmap
SHARE
THIS



Nearmap has released “Truth is in the Detail”, a new brand platform that demonstrates how its high-resolution aerial imagery, city-scale 3D content, and Artificial Intelligence data sets can give organisations an edge, helping them to make more informed decisions – faster.

Created by The Monkeys, the Nearmap brand campaign highlights the firm’s intelligent aerial maps and geospatial data, which covers more than 90 per cent of the Australian population, and how this can empower companies to discover the best visual data insights available in the country.

Businesses of all sizes use Nearmap technology to inform decision-making, including planning smart cities of the future, supporting the growth of greener spaces, and assisting recovery efforts after major natural disasters. Nearmap captures wide-scale urban areas up to six times a year in Australia, making current content instantly available to customers.

The integrated campaign is set to run in Australia across broadcast television, social media and digital. The campaign film, titled “The Savant”, is directed by Owen Trevor at Rabbit.

The Monkeys creative director, Thomas Marcusson, said: “Based and founded in Australia, Nearmap provides much more than aerial maps, and uses its very own patented camera systems, processing software and geospatial tools.

“‘The Savant’ TV spots show that humour can be really effective in B2B, striking a note in a field normally dominated by more sober content.”

Nearmap chief customer and marketing officer, Harvey Sanchez, added: “Nearmap has been the secret-sauce for many businesses across Australia, New Zealand and North America for more than a decade.

“The pandemic is pushing people to look for tools that help them navigate and cope with a world that is changing in hugely challenging ways. Regardless of what’s happening in the world, companies can depend on Nearmap to deliver data and detail at a scale that has never been provided before. In the first above-the-line campaign from Nearmap, developed with The Monkeys, we hope to deliver that message in a relatable and fun way.”

Campaign Credits:

Client: Nearmap                                                                                 

Chief Customer and Marketing Officer: Harvey Sanchez

VP Global Brand & Digital Growth: Silvia Arrigoni

Global Head of Brand and Content: Claudine Pache

 

Creative Agency: The Monkeys, part of Accenture Interactive

Group Chief Creative Officer & Cofounder: Scott Nowell

Creative Director: Thomas Marcusson

Art Director: Emmalie Narathipakorn

Copywriter: Seamus McAlary

Group CEO: Mark Green

Managing Director: Matt Michael

Group Business Director: Topher Jones

Senior Business Director: Natasha Delin

Business Executive: Alex Young

Business Strategy Director: Kit Lansdell

Head of Production: Penny Brown

Producer: Cathryn Cooper

 

Production Company: Rabbit

Director: Owen Trevor

DOP: Pete Eastgate

Executive Producers: Alex Hay & Lucas Jenner

Associate Executive Producer: Marcus Butler

Producer: Morgan Hind

 

Edit House: The Editors

Editor: Ryan Boucher

Post Producers: Rita Gagliardi & Grace Rouvray

 

Post Production:

Grade and Online: Matt Fezz

Please login with linkedin to comment

Nearmap The Monkeys

Latest News

Brisbane Agency Colony Celebrates A String Of Client Wins & Growth
  • Marketing

Brisbane Agency Colony Celebrates A String Of Client Wins & Growth

A new player has arrived on the Brisbane scene – and it’s growing fast. Colony is a strategic communications advisory that started in Port Moresby in 2015, working with major Asia-Pacific clients like the Brian Bell Group, Digicel and Puma Energy. To build a greater capacity to support the Port Moresby office and serve these […]

Mitch Churi Moves Into ARN’s Evening Prime Time Spot
  • Media

Mitch Churi Moves Into ARN’s Evening Prime Time Spot

Mitch Churi has finally nabbed a prime time radio slot on KIIS after slogging it out on nights. Churi will now be taking over the airwaves on KIIS from 7-10 pm on weekdays. So you’ll be able to hear him discuss all things celebrity and pop culture while making dinner – what a vibe. Churi […]

AnalogFolk Group Launches A Behavioural Transformation Consultancy
  • Campaigns

AnalogFolk Group Launches A Behavioural Transformation Consultancy

AnalogFolk Group Launches Behavioural Transformation Consultancy, MindWorks Consulting. Focused on delivering improved business outcomes, the consultancy applies behavioural economics to both marketing strategy and organisational design. In a rapidly changing world, companies need to be nimbler than ever before, reading and reacting at pace to changing market conditions, competitor landscapes and customer needs. New technologies […]

Byron Cooke Announces Radio Return At Melbourne’s KIIS 101.1
  • Media

Byron Cooke Announces Radio Return At Melbourne’s KIIS 101.1

Beloved radio personality, Byron Cooke is back on Melbourne breakfast radio, announcing he will host KIIS 101.1 breakfast this morning and will back behind the mic until February when the Jase & Lauren in the Morning show returns. The announcement follows news regular breakfast co-host, Jase Hawkins, is expecting his third baby any day now. “I’ve been mates […]

Facebook Not High On Hemp Advertising
  • Advertising
  • Technology

Facebook Not High On Hemp Advertising

In what could prove bad news for the entire NSW far north coast region, Facebook's reportedly refusing hemp advertising.