Yahoo has appointed Tama Sweetman as head of sales, New Zealand, effective immediately. Sweetman will be relocating to his homeland for the role after 14 years in Australia.
As head of sales, Sweetman (featured image) will be leading the AdTech company’s sales team across Aotearoa. Sweetman will be responsible for connecting advertisers and agencies to Yahoo’s market-leading demand-side-platform (DSP) and supply-side-platform (SSP) products.
He will report into Rachel Page, general manager, sales for Australia and New Zealand.
“I’m delighted to welcome Tama to the Yahoo family. New Zealand is a really important market for our business and I’m excited by the value Tama can add there given his knowledge and experience,” she said.
Sweetman added, “I’m really looking forward to transitioning back to the New Zealand market, building out the team to full market coverage and leveraging the talent and success we have across ANZ. I’m a big fan of how Yahoo runs its business and its commitment to initiatives outside of the media game. Plus, the people are amazing!
“After two years stuck in lockdown in Melbourne I’ve really reflected on and come to realise what a special place New Zealand is. I can’t wait to reconnect with my friends and whanau and really get stuck into it.”
Sweetman joins from Spotify where he was previously group sales director – Victoria. He has over 14 years of industry experience and has held senior positions at a number of digital businesses across Australia and New Zealand.
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