Why Marketing Has Never Been As Important As It Has During COVID-19
Study says marketing never more important than during COVID. Admittedly, the Pfizer…
Achieving ROI On Your Ad Spend In The New Normal
During a global pandemic we all want ROI on our ad spends.…
C-Suite Marketers Struggle For ROI When Using Location Data
Location data need not be creepy says this new report. Although, let's…
Study: Intelligent Flighting Strategies Maximise ROI On Digital Campaigns
Interspersing high-impact ad formats with standard ad formats is key to maximising…
Kimberly-Clark Australia Helps Sick Children
Kimberly-Clark Australia (KCA) staff will soon be doing something good for their…
Kimberly Clarke’s Anastasia Barlas: ‘I Want My Agencies to Work Together’
Group M boss John Steedman rounded up a group of marketers for…
