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Reading: Sweary Tesco Parody Account Replied To Customers On Twitter
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B&T > Marketing > Sweary Tesco Parody Account Replied To Customers On Twitter
Marketing

Sweary Tesco Parody Account Replied To Customers On Twitter

Staff Writers
Published on: 3rd September 2014 at 1:56 PM
Staff Writers
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This could well be what social media managers are secretly thinking.

It’s part of modern customer service these days to reply to customers on Twitter. Tesco is just one of several big brands to send messages like these almost constantly:

@daveycam89 Sorry about this Cameron, please can you return them to store for a full refund? – Nick

— Tesco (@Tesco) August 31, 2014

So far, so good. But then a parody account – @Tecso_Express – popped up last week, offering some rogue sweary customer service to real Tesco customers.

It started off quite tame, extolling the virtues of mint-chocolate ice cream.

It started off quite tame, extolling the virtues of mint-chocolate ice cream.
Twitter: @Tecso_Express

But then @daleord got a serving of sass.

But then @daleord got a serving of sass.

Twitter: @Tecso_Express

This is probably what the people running the real @Tesco account occasionally want to say, but don’t because they’re nice professional people.

@LoopyBoylan got the sharp end of the attitude stick.

@LoopyBoylan got the sharp end of the attitude stick.
Twitter: @Tecso_Express

The Twitter account has since been suspended but you can read the full article on BuzzFeed here.

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Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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