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Reading: Samsung & Her Black Book Collaborate To Support Female Entrepreneurs For International Women’s Day
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B&T > Marketing > Samsung & Her Black Book Collaborate To Support Female Entrepreneurs For International Women’s Day
MarketingTechnology

Samsung & Her Black Book Collaborate To Support Female Entrepreneurs For International Women’s Day

Staff Writers
Published on: 22nd February 2022 at 3:42 PM
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Samsung Electronics Australia and Australia’s premium online curated shopping and discovery app, Her Black Book, have announced a new partnership that celebrates and supports female entrepreneurs in Australia for International Women’s Day 2022 (IWD).

Fresh from announcing the Galaxy S22 Series smartphone including the much-anticipated Galaxy S22 Ultra with S-Pen capabilities, this collaboration further bolsters Samsung and Her Back Book’s partnership to celebrate women in business. Up Close with Her Black Book, powered by Samsung Galaxy will see a curated panel event with sought-after leaders in business as well as a grant package worth over $40,000 RRP in total to see the next generation of women in business reach their goals.

Shaneez Johnston, head of corporate affairs, Samsung Electronics Australia, said: “In lead up to International Women’s Day, we are proud to collaborate once again with Her Black Book, to present: Up Close with Her Black Book, powered by Samsung Galaxy. We are extremely excited to host this event that will celebrate women in business as well as provide grants packages to support two up-and-coming female-led business.

“At Samsung, our brand purpose is about creating innovations that will help people defy barriers and achieve things that have never been done before. In partnering with Her Black Book, we hope the event will provide valuable insights and peer-connections for attendees and that the grants will offer the funding, technology and mentorship that will help local businesses achieve their goals and make 2022 a turning point in their entrepreneurial journeys.”

Sali Sasi, co-creator of Her Black Book, added: “We are thrilled to align with Samsung for such a meaningful event. Having co-founded our own tech-startup along with my sister, we understand the challenges faced with launching and growing a business and the funding required to grow – so we welcome the opportunity to empower women in business and pay it forward to those starting out.”

Up Close with Her Black Book, powered by Samsung Galaxy – Event

The event will celebrate entrepreneurial women, inclusivity and equality. Through insightful conversations, the event will showcase how technology and the right support can be used to succeed in Australian industries.

Hosted by TV personality, Erika Heynatz, guests can expect insightful conversations and gain key takeaways for personal and professional growth, as well as a luxurious breakfast and refreshments, premium gift bags, prizes, entertainment and a lively atmosphere at Sydney’s beautiful new venue Shell House, on top of plenty of networking opportunities to get up close with like-minded women.

Her Black Book Creators, Australian twins Sali Sasi and Julie Stevanja, will be among the impressive array of guest speakers and panelists including: Alisha Geary (CEO of Provvy, Director of Faebella – luxury activewear that incorporates indigenous artwork), Samantha Brett (Founder of successful sunscreen brand, Naked Sundays), Amal Wakim (Co-Founder & CEO of fitness phenomenon, Equalution; Forbes 30 under 30), and Jules Robinson (Founder of Figur and Moira Muise, with an influential following well over half-million).

Guests will also have the chance to win a Samsung gift pack on the day – which includes a Galaxy S22 Ultra and Galaxy Buds2 wireless earbuds, plus be reminded of their last chance to apply to be awarded one of two grants to be announced on IWD, March 8th.

Event details:

Where: Shell House – 37 Margaret Street Sydney

When: Friday March 4 @ 8:00am -11:00am ADST

Tickets: Tickets are $175 per person for HBB members* and $200 per person for non-members.

 

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TAGGED: international women's day, Samsung
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Staff Writers
By Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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