B&TB&TB&T
  • Advertising
    • Campaigns of the Month
    • Effectiveness
    • League Tables
    • Opinion & Analysis
    • PR
    • Production & Craft
    • Social
    • Strategy & Insight
  • Agencies
    • Agency Scorecards
    • Appointments
    • Culture Bites
    • League Tables
    • New Business
    • Opinions & Analysis
    • Profiles
    • The Work
    • Fast 10
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles Awards
    • Hatchlings
    • Women in Media
    • Women Leading Tech
  • Best of the Best
  • Brands
    • Appointments
    • Campaigns
    • Culture Bites
    • Opinions & Analysis
    • Partnerships
    • Spotlight on Sponsors
  • Campaigns
    • Campaigns of the Month
    • League Tables
    • Opinion & Analysis
    • The Work
  • CMOs
    • Appointments
    • CMO Power List
    • CMOs to Watch
    • Opinions & Analysis
  • Marketing
    • Appointments
    • Customer Experience
    • Data & Insights
    • Opinions & Analysis
    • Spotlight on Sponsorship
    • Strategy
    • Sports Marketing
  • Media
    • AI
    • Appointments
    • Audio
    • Digital
    • Headliners presented by Nine
    • News
    • News Media & Publishing
    • Opinions & Analysis
    • Out of Home
    • Platforms
    • Radio Ratings
    • Retail Media
    • Social
    • Spotlight on Sponsors
    • Streaming
    • Trading & Upfronts
    • TV Ratings
  • Technology
    • AdTech & MarTech
    • AI
    • Appointments
    • Opinions & Analysis
    • Platforms
  • Cairns Crocodiles
Search
Trending topics:
  • Featured
  • Cairns Crocodiles
  • Nine
  • Pinterest
  • B&T Agency Scorecards
  • ABC
  • Meta
  • FIFA World Cup
  • Partner content
  • Seven
  • Google
  • WPP
  • SBS
  • Dentsu
  • Channel 10
  • TikTok
  • ARN
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2026 B&T. The Misfits Media Company Pty Ltd.
Reading: Omnicom’s Resolution Digital Makes Two New Hires, Expanding Digital Transformation Team
Share
Subscribe
B&TB&T
Subscribe
Search
  • Advertising
    • Campaign of the Month
    • Effectiveness
    • League Tables
    • Opinion & Analysis
    • PR
    • Production & Craft
    • Social
    • Strategy & Insight
  • Agencies
    • Agency Scorecards
    • Appointments
    • Culture Bites
    • League Tables
    • New Business
    • Opinions & Analysis
    • Profiles
    • The Work
    • Fast 10
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles Awards
    • Hatchlings
    • Women in Media
    • Women Leading Tech
  • Best of the Best
  • Brands
    • Appointments
    • Campaigns
    • Culture Bites
    • Opinions & Analysis
    • Partnerships
    • Spotlight on Sponsors
  • Campaigns
    • Campaigns of the Month
    • League Tables
    • Opinion & Analysis
    • The Work
  • CMOs
    • Appointments
    • CMO Power List
    • CMOs to Watch
    • Opinions & Analysis
  • Marketing
    • Appointments
    • Customer Experience
    • Data & Insights
    • Opinions & Analysis
    • Spotlight on Sponsorship
    • Strategy
    • Fast 10
    • Sports Marketing
  • Media
    • AI
    • Appointments
    • Audio
    • Digital
    • Headliners presented by Nine
    • News
    • News Media & Publishing
    • Opinions & Analysis
    • Out of Home
    • Platforms
    • Radio Ratings
    • Social
    • Spotlight on Sponsors
    • Streaming
    • Trading & Upfronts
    • TV Ratings
    • Retail Media
  • Technology
    • AdTech & MarTech
    • AI
    • Appointments
    • Opinions & Analysis
    • Platforms
  • Cairns Crocodiles
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2026 B&T. The Misfits Media Company Pty Ltd.
B&T > Marketing > Omnicom’s Resolution Digital Makes Two New Hires, Expanding Digital Transformation Team
Marketing

Omnicom’s Resolution Digital Makes Two New Hires, Expanding Digital Transformation Team

Staff Writers
Published on: 28th September 2021 at 11:47 AM
Edited by Staff Writers
Share
3 Min Read
SHARE

Resolution Digital, full-service digital agency for the Omnicom Media Group, has bolstered their digital transformation team with new senior hires.

The hires come during a rapid period of growth for the agency, as clients continue to invest heavily in digital solutions to create outstanding customer experiences.

The new hires include director Callum Pendleton (pictured left) and Benni Lucas (pictured right) in a newly created role, head of marketing technology.

Matt Keegan, a general manager of Resolution Digital said: “Resolution’s mission is to deliver remarkable results for our clients. To do this we identify, craft and optimise all touch points on the digital user journey.”

“To truly deliver on this mission we’ve restructured a number of teams and added some new exceptional talent with Callum & Benni being two of those coming in to support our clients.”

Callum Pendleton, formerly of Media.Monks and WPP, said, “I joined Resolution to support Matt and his team with expanding the brand and experience part of the business, and I am looking forward to working across some great clients. I am focused on ‘demystifying’ the intricacies of optimising all points of the digital user journey.”

Benni Lucas said, “I’m excited to join the Resolution Digital team during a time of substantial changes within the digital ecosystem. From policy to privacy and rapid digital transformation in the midst of a pandemic, Resolution has the capabilities and expertise to help clients navigate these uncharted waters.”

Resolution provides strategic and agnostic recommendations across the everchanging MarTech & AdTech solutions, to help clients achieve their business goals. Their unique approach to set up, strategy, solutioning and execution means they are able to unlock value from marketing technology and demonstrate return.”

Resolution Digital, the full-service digital agency of Omnicom Media Group, has grown considerably in recent years, as it continues to deliver remarkable ROI for clients.

Continually expanding its digital capability, Resolution’s mission is to deliver remarkable results for clients by optimising each stage of the digital user journey.

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.
Add B&T as a preferred source on Google

No related posts.


TAGGED: resolution digital
Share
Staff Writers
By Staff Writers
Follow:
Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

Latest News

WA Government Unveils New Agency Village: Omnicom & Indies In, Carat Out
19/06/2026
B&T’s Agency Scorecards Go For A Spin
19/06/2026
‘What We Think Of As Free Will Has Actually Been Dictated To Us’: Vogue Codes Dismantles Systemic Exclusion Of Women
19/06/2026
TV Ratings (18/6/2026): 1.6 Million Aussies Watch England’s World Cup Triumph Over Croatia
19/06/2026
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinions & Analysis
  • Technology

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2026 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?