Optus Sport Unveils Line-Up For UEFA EURO & Copa America Tournaments

Optus Sport Unveils Line-Up For UEFA EURO & Copa America Tournaments
B&T Magazine
Edited by B&T Magazine
SHARE
THIS



Optus Sport has unveiled its international line-up of on-screen talent, to complement its coverage of the best players on the planet competing in the UEFA EURO 2020 and Copa América 2021 football tournaments.

Starting this weekend, Optus Sport will exclusively broadcast 79 international matches across 31 days, and subscribers can expect a world class standard of coverage and punditry out of live studios in Sydney and London, along with pitch-side analysis across Europe.

Extensive matchday hosting will be led by Richard Bayliss and Niav Owens, with all games given its own live studio programming pre, halftime and post-match.

Match coverage will be complimented by two daily shows – Euro 2020 Warm-Up hosted by Claudio Fabiano at 9pm (AEST), and a morning highlights and discussion show Euro Brekky Wrap at 7.30am (AEST) with Jules Breach, Mark Schwarzer and rotating guests, overlooking Westminster Abbey in London.

Expert analysis and insight will come from an imposing list of former players, including Socceroos legends Mark Schwarzer, John Aloisi, Craig Moore, Kevin Muscat, Luke Wilkshire, Scott McDonald and Mark Milligan, along with former Matildas Heather Garriock, Alicia Ferguson and Amy Chapman.

The all-star cast includes former Denmark captain Thomas Sorensen, ex-England players Michael Bridges, Emile Heskey, Wes Brown, Sue Smith and Karen Carney, and former internationals Carl Robinson of Wales, Spaniard Gaizka Mendieta, and Portugal’s Luis Boa Morte.

Reporters Adriano del Monte, Ollie Geale and Max Merrill will bring viewers access within stadiums and host cities to capture the unique colour and atmosphere of the tournament.

Richard Bayliss, Optus Sport’s Director of Sport, said the team are stepping it up when it comes to providing around-the-clock coverage and insight, from a diverse panel whose experiences, and perspectives will form a unique view across both tournaments.

“We’ve got a huge line-up of hosts, reporters and ex-players to provide real-time coverage and in-depth analysis across both EURO 2020 and Copa América 2021,” said Bayliss.

“We’re always striving to be as representative of our audience as we can, which means having people from diverse backgrounds and from both the men’s and women’s games providing their views on the game.”

“The beauty of events such as the Euros is that so many cultures combine to create an incredible experience, and with on-air team members that have backgrounds from Italian or Maltese, to German or Jamaican, we will proudly represent such diversity within our coverage.”

In a digital first for Optus, Optus Sport will partner with TikTok, allowing content creator Claudio Fabiano to be let loose on one of Optus Sport’s fastest growing social platforms using some of the 1,488 hours of tournament content.

Optus’ Head of TV and Content Corin Dimopoulos, said the team are ready to deliver a world-class viewing experience for Optus Sport customers.

“We know 2.2 million Australians were born in the participating nations at EURO and Copa, and by taking into account first- and second-generation Australians, this rises to 11 million,” said Dimopoulous.

“In times of COVID, being able to emotionally connect with ethnic homelands through the excitement of major sporting events is something we feel customers will dearly appreciate.”

“The next month will also be the closest thing fans can experience to a FIFA World Cup, with the best players from Europe and South America swapping their club colours to play for the honour of their home nation.”

“We’re poised to witness the next chapter of those huge International football rivalries, which is rarely seen in a FIFA World Cup. Think Spain v Portugal, England v Scotland, Germany v Netherlands and of course Brazil against Argentina, which I’m sure will unlock another level of passion.”

“The Optus Sport team have been working hard behind scenes to ensure we deliver a world-class viewing experience and will be working around-the-clock for the duration of both tournaments.”

Optus Sport has also delivered a star-studded programming line-up to complement their broadcast, with a variety of hosts both in-studio and overseas to keep fans informed and entertained throughout the tournaments.

UEFA EURO 2020 kicks-off live on Optus Sport on the June 12, with Copa America commencing on June 14.

OPTUS SPORT PROGRAMMING

8pm AEST – Live on TikTok with Claudes

9pm AEST – Euro 2020 Warm-Up

10:30pm AEST onwards – Match Coverage

7:30am AEST – Euro Brekky Wrap

 

Please login with linkedin to comment

Optus Sport

Latest News

Crater Teams Up With Director Luna Laure For ‘Harry’s Story’, Canteen’s Newest Campaign
  • Campaigns

Crater Teams Up With Director Luna Laure For ‘Harry’s Story’, Canteen’s Newest Campaign

Canteen’s latest campaign features the combined talents of Director Luna Laure and creative agency Crater. The campaign strives to raise awareness for young people affected by cancer. The awareness campaign centres around Harry Barentson, who at 12 years of age found out his pregnant mum had cancer. While his mother fortunately survived, he lost his […]

AFL Legend Kevin Sheedy Narrates ‘A Love Letter To Victoria’ Via Enthral Partners
  • Campaigns

AFL Legend Kevin Sheedy Narrates ‘A Love Letter To Victoria’ Via Enthral Partners

In partnership with storytelling agency Enthral, AFL star Kevin Sheedy has voiced a video ‘Love Letter to Victoria’ using visuals to showcase the state’s natural beauty and culture. Victoria has been hit with the worst of the coronavirus pandemic compared with any other Aussie state experiencing four lockdowns. Sheedy has partnered with Ethral to share […]

Telstra’s Belong Appoints Howatson + White For Strategy & Creative, Retains OMD For Media
  • Advertising

Telstra’s Belong Appoints Howatson + White For Strategy & Creative, Retains OMD For Media

Telstra’s lower-cost telco, Belong, has awarded its strategy and creative account to Howatson + White, and has reappointed OMD to its media buying account, after a competitive pitch process. Howatson + White will handle strategy, planning, creative and CRM, while former agency Clemenger will continue to have a relationship with Belong, managing PR and retail activation. […]

Coke Releases New Campaign, ‘Turn Up Your Break’, Via Ogilvy
  • Advertising
  • Campaigns

Coke Releases New Campaign, ‘Turn Up Your Break’, Via Ogilvy

Coca-Cola Australia has rolled out its new campaign ‘Turn Up Your Break’. The campaign will be led by a TVC that encourages people to truly pause with a Coke on their break so they can walk away feeling refreshed and uplifted. The TVC features two busy chefs stepping outside for a break, the bustling kitchen […]

Nova 91.9’s Ben And Liam Locked Up In Rundle Mall To Raise Awareness For Mental Health
  • Marketing
  • Media

Nova 91.9’s Ben And Liam Locked Up In Rundle Mall To Raise Awareness For Mental Health

Nova 919’s Ben & Liam breakfast show announced that they’ll be throwing their support behind and raising awareness for a cause very close to their hearts, mental health. On Monday 21 June Ben Harvey and Liam Stapleton will be locked in a purpose-built glass structure, in the middle of Rundle Mall, for an entire week […]

iHeartPodcast Network Australia And The New York Times Agree Podcast Ad Sales Deal
  • Advertising
  • Media

iHeartPodcast Network Australia And The New York Times Agree Podcast Ad Sales Deal

ARN and The New York Times have reached an agreement for ARN to become the advertising sales representative for The New York Times’s podcast portfolio in Australia. The deal will enable Australian brands to connect with Australian listeners to The New York Times’s most popular podcasts, such as The Daily, Serial and This American Life, […]

Verizon Media Academy Ends For 2021 With Youth Charity Pitch-Off
  • Advertising
  • Media

Verizon Media Academy Ends For 2021 With Youth Charity Pitch-Off

Verizon Media’s talent program has come to an end for the third year, closing with a hybrid pitch-off event for Musicians Making A Difference (MMAD). The Verizon Media Academy class of 2021, made up of 44 emerging leaders from across Australia and New Zealand media, advertising and marketing industry, were given just one hour to […]