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B&T > Advertising > Ogilvy Nabs Creative Account For Optus SMB
Advertising

Ogilvy Nabs Creative Account For Optus SMB

Staff Writers
Published on: 15th May 2018 at 10:33 AM
Staff Writers
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Optus Small and Medium Business (SMB) has announced it has appointed Ogilvy as its new creative agency.

Optus SMB will be working closely with Ogilvy to deliver a range of campaigns to raise awareness that there is an alternate for Australian SMBs who are after a premium network, premium products and premium service, all at a competitive price.

Optus SMB had previously worked with M&C Saatchi and The Works.

Cheryl Pearl, director of strategy, marketing and innovation at Optus SMB, said: “Optus SMB is constantly evolving in the way it works with SMBs to deliver solutions that are tailored to meet their needs.

“Effectively communicating this to the SMB audience is a vital part of success.

“Ogilvy understood this and we’re looking forward to working closely with the team to show SMBs how we can help them build a better business.”

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Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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