NRL Launches Cardboard Cut-Out Fan Initiative

NRL Launches Cardboard Cut-Out Fan Initiative

While NRL fans are still not allowed inside stadiums to support their team, a new initiative by the NRL is bringing diehards one step closer.

The NRL has launched the “Fan In The Stand” online portal, where supporters can upload a photo of themselves and have a cut-out made for $22.

“Support your NRL team even at games that are behind closed doors,” the website says.

“The NRL are providing fans the opportunity to still take their seat within the stands and ‘watch’ their team play.”

The cutouts will be placed at the home ground of the supporter’s team and will be returned to the owner at the end of the season.

It is hoped these cutouts will add atmosphere to the empty stadiums.

As well as the Fan In The Stand initiative, the NRL will also be placing banners made by fans around venues and will play music during breaks in play using playlists created by fans.

According to the Sydney Morning Herald, the NRL is working on a technology-led initiative that would see video and audio content from fans beamed straight from their lounge rooms into stadiums.

However, this presents obvious problems around content moderation and delays.

The NRL will relaunch tonight when the Brisbane Broncos take on the Parramatta Eels.

It is the first professional sport to be played in Australia since lockdown began.

 




Please login with linkedin to comment

NRL

Latest News

Avid Collective Nabs Niki Jones From Junkee Media As New Head Of Enablement & Operations
  • Media

Avid Collective Nabs Niki Jones From Junkee Media As New Head Of Enablement & Operations

Avid Collective has officially announced the appointment of former Scout Publishing and Junkee Media executive Niki Jones (lead image) as its new head of enablement operations. In the newly created role, Jones will be responsible for overseeing operational activities across various arms of business with a focus on partner engagement. “Niki’s appointment comes at an […]

Asembl Luanches Golden Gaytimes Inspired Biscuits In Partnership With Griffin’s Marvels
  • Campaigns

Asembl Luanches Golden Gaytimes Inspired Biscuits In Partnership With Griffin’s Marvels

Brand extension agency Asembl has whipped up a wonder in every bite with the partnering of Streets’ Golden Gaytime and Griffin’s Marvels for the first ever Golden Gaytime Inspired Biscuits. Available now from Coles stores nationally and online, the Griffin’s Marvels Golden Gaytime Inspired Biscuits are a wonder in every bite – irresistible Golden Gaytime […]