News Corp Names Its Car Of The Year

News Corp Names Its Car Of The Year

News Corp Australia’s Motoring section – published inside the nation’s metro and regional newspapers each week – has today crowned the Skoda Kodiaq as its Car of the Year.            

Over 600 cars were road-tested to narrow the field to just one vehicle: 

The Skoda Kodiaq, a family seven-seater, has trumped the very best of the newcomers that arrived in Australian showrooms over the past year.

In a multicultural mix, the six judges from across News Corp newspapers named 10 finalists from six different countries: three cars were built in South Korea, one in Mexico, one in England, one in the Czech Republic, three in Japan and one in Thailand.

The judges – including motoring editor Richard Blackburn alongside Paul Gover, Joshua Dowling, Craig Duff, Paul Fraser and Tim Vaughan – have been testing cars for a combined 100 years.

This is the 21st year of the awards, with VW and Holden sharing the record for most winners. But it is the first time a Skoda has been a finalist.

More than 85,000 people voted in the People’s choice awards, which went to the Kia Stinger with 28 per cent of the vote. The Audi Q5 and Honda Civic Type-R were the next most popular.

There were no hybrids or electric vehicles in the awards and only one diesel-powered vehicle. Six of the cars were turbocharged.

The judges said the Kodiaq was built off the same underpinnings as the VW Tiguan, which took the car of the year prize in 2016, but it’s improved in many ways. 

Blackburn said: “The Kodiaq was a unanimous winner of this year’s award. The judges were impressed by the quality of cabin materials, the punchy turbocharged engine and the clever seven-seat layout.

“Most impressive, though, was the attention to detail and the thoughtful, family-focused touches in the cabin. There are umbrellas stored in the front doors, iPad holders for the kids and a detachable torch in the rear load area. It even has two picnic blankets under the floor.” 

“It’s the Swiss Army knife of cars. I love it,” said Dowling.

“Its cabin works as a comfy five-seater or occasional seven-seater and smile-inducing little touches include a built-in torch, a pair of umbrellas, iPad holders, a rubbish bin and pop-out rubber strips on the doors to prevent carpark dings.”

The Kodiaq, from about $46,000 on the road, comes with a five-year warranty, which makes it a winner on the value front. A rare downside is Skoda resale values, which don’t yet match the quality of its cars.

The Kodiaq had to beat one of the toughest fields in the history of the awards, with 10 contenders ranging from the baby Kia Picanto city car priced at $15,690 drive-away to the luxury Audi Q5 SUV from $72,400 on the road.

The 2017 Car of the Year contest was the first without a single contender from a local maker. Ford, Holden and Toyota failed to make the grade with any of the imported models that now fill their showrooms after the end of local manufacturing.

Holden and Volkswagen have won the award the most. The Commodore won in 1997, the Astra in 1998, the Monaro in 2001 and Calais in 2006. Volkswagen won with the Polo in 2010, the Tiguan last year and the Golf in 2009 and 2014.




Please login with linkedin to comment

News Corp

Latest News

Cannes In Cairns Welcome & Closing Parties, Side Events Revealed!
  • B&T Exclusive

Cannes In Cairns Welcome & Closing Parties, Side Events Revealed!

From reef excursions to VIP marketer dinners and big brand activations such as Samsung Haus, the eagerly anticipated Cannes in Cairns Extras have been revealed. Secure your Cannes in Cairns tickets now! Attendees at this year’s Cannes in Cairns, presented by Pinterest, are in for a treat as the extras are back — bigger and […]

“Scandalous Gatekeepers” – SBS And ABC Say Big Tech “Threatened” Them With App Removal Unless They Paid Eyewatering Placement Fees
  • Media

“Scandalous Gatekeepers” – SBS And ABC Say Big Tech “Threatened” Them With App Removal Unless They Paid Eyewatering Placement Fees

If anyone is a fan of drama then we recommend you head over to the Parliament of Australia website where a heated battle is ensuing between FTA television and streaming platforms.  FTA television networks including ABC, SBS, Seven, Nine, and Network 10 are appearing before the Environment and Communications Legislation Committee today, to argue that […]

Livewire & Wildfire Sign Exclusive Global Partnership
  • Media

Livewire & Wildfire Sign Exclusive Global Partnership

Livewire, the global gaming marketing and gametech company, has signed an exclusive deal with Discord marketing specialist Wildfire to sell its inventory on the community-driven communications platform. The partnership with Wildfire, signed in early February, enables Livewire to reach Discord’s communities of superfans and target gamers where they choose to meet and engage. The deal […]

TEAM LEWIS Sets New Record For Community Campaigns Supported In A Year
  • Marketing

TEAM LEWIS Sets New Record For Community Campaigns Supported In A Year

TEAM LEWIS has achieved a new milestone in philanthropic funding. It has now supported over 1,500 community causes around the world. In the past three years, the initiative has channelled millions of pounds in cash, donated time and resources. Every year, the unique scheme incentivises colleagues to donate £1,000 of company cash to a community […]

Thinkerbell Asks Travis Kelce If He Feels Like A Tooheys Or Two
  • Campaigns

Thinkerbell Asks Travis Kelce If He Feels Like A Tooheys Or Two

NFL legend Travis Kelce has touched down in Sydney and has been welcomed to the team at Tooheys with a cheeky message via Thinkerbell. The NFL player made global headlines this month as part of the Kansas City Chiefs’ victory at the Super Bowl in Las Vegas. Many Aussies’ social feeds have since filled up […]

Image lead story Domain CMO Rebecca Darley: Tealium’s CDP Allowed Us To Personalise At Scale
  • Partner Content
  • Technology

Domain CMO Rebecca Darley: Tealium’s CDP Allowed Us To Personalise At Scale

Domain’s chief marketing officer (CMO), Rebecca Darley, said that without Tealium’s customer data platform (CDP), her business would not have been able to achieve the personalised marketing success that has made it one of the leaders in data-driven marketing in Australia. Speaking at an exclusive breakfast event hosted by B&T at Sydney’s swish harbourside restaurant, […]

Partner Content

by B&T Magazine

B&T Magazine
Slew Of New Hires & Promotions At DDB
  • Advertising

Slew Of New Hires & Promotions At DDB

DDB Group Melbourne has today announced exciting changes to its creative team with the promotion of Becky Morriss to creative director and new hire Sarah Tonner as creative services & traffic manager. Lead Image: Becky Morriss & Sarah Tonner Recently celebrating her 11 years with DDB, Becky began her career as a designer, evolving into […]

Man of Many Partners With NBC Universal For Red Carpet ‘Argylle’ Premiere
  • Campaigns

Man of Many Partners With NBC Universal For Red Carpet ‘Argylle’ Premiere

Man of Many in partnership with NBC Universal, stages an atmosphere of elegance for Sydney premiere of ‘Argylle’ film. Independent lifestyle publication digital publication, Man of Many, has shown its innovative approach to event management in the premiere of ‘Argylle’ at Hoyts Cinema in Sydney’s entertainment quatre. Over 400 guests were included in the films […]

Kargo Powers Cross-Channel Performance For APAC Advertisers With CORE
  • Advertising

Kargo Powers Cross-Channel Performance For APAC Advertisers With CORE

Kargo, a leading provider of full-funnel advertising solutions across mobile, desktop, and TV screens, is excited to announce the launch of CORE (Create Once, Run Everywhere) in APAC. CORE is built on creative science and empowers advertisers to easily use their creative assets across screens for seamless campaign performance at scale. A combination of creativity […]