Multicultural Agency Digital Jungle Partners With Tassie Advisory Group

December 2006 - The iconic image of Tasmania, Cradle Mountain sits majestic atop the the jewel that is Dove Lake bathed in glowing sunset light. PICTURE BY: Tim Hester Photography
SHARE
THIS



Multicultural digital marketing agency Digital Jungle has partnered with tourism and business advisory group EarthCheck to provide performance and sustainability solutions.

Through this new partnership, Digital Jungle has been engaged to provide strategy, planning and execution of TICT social media and content marketing programs. TICT being the peak body that represents and acts for the Tasmanian tourism industry.

Digital Jungle will position Tasmania as the environmental tourism capital of the world by engaging the industry in demonstrating their environmental credentials. Together, the two organisations will endeavor to raise awareness of environmental and social responsibility good practices amongst the tourism sector and the global visitor economy.

Mark Olsen, general manager of EarthCheck’s Advisory Services stated, “The idea is to create ‘contentplatform’ that Tasmanian operators can leverage to tell their stories. Our decision to select Digital Jungle as our agency partner recognises their strength in digital storytelling, ensuring that we will be setting the bar high in terms of content that will foster operator engagement. Ultimately this will help EarthCheck to achieve its goal of positioning Tasmania as the number one environmentally friendly destination in Australia.”

Dr. Mathew McDougall, founder & CEO of Digital Jungle added, “This is a fantastic new partnership for the Agency and having the opportunity to work with such organisations helps energise the Digital Jungle team. We are all very proud to be part of a campaign that is taking an active role in helping to solve the world’s social, economic, and environmental challenges.”

 

Please login with linkedin to comment

Acronyms Real men wear pink Trees are hugging back

Latest News

WPP Q3 Revenues Fall 7.6% YOY
  • Advertising
  • Marketing
  • Media

WPP Q3 Revenues Fall 7.6% YOY

Work at WPP? Down to the last notch on your belt? Well, expect a little more tightening judging by these numbers.

by B&T Magazine

B&T Magazine
Inner Health’s Iconic Blue Bugs Are Back In New Brand Platform Via VMLY&R
  • Media

Inner Health’s Iconic Blue Bugs Are Back In New Brand Platform Via VMLY&R

Inner Health has revolutionised its famous blue bugs as part of a new brand platform launching this week.  Developed by VMLY&R, the new platform ‘Listen to your Gut’ re-introduces the bugs in a whole new environment.  VMLY&R Client Service Director Jo Millington said the new platform aimed to reposition Inner Health as an overall health […]

MINT Expands Technology Portfolio With The Addition Of Audio Brand Bang & Olufsen
  • Media

MINT Expands Technology Portfolio With The Addition Of Audio Brand Bang & Olufsen

Insight-led communications consultancy, The Mint Partners has expanded its technology portfolio with the addition of luxury audio lifestyle brand Bang & Olufsen. Founded in 1925 in Struer, Denmark, Bang & Olufsen has pushed the boundaries of audio technology for almost a century. The company continues to be at the forefront of acoustic innovation with its […]

RAC Insurance Tells WA Locals “We See What You See” In New Spot Via Wunderman Thompson
  • Campaigns

RAC Insurance Tells WA Locals “We See What You See” In New Spot Via Wunderman Thompson

WA car and home insurer, RAC has launched a new campaign to show locals that they understand the priceless relationship members have with their belongings. Created by Wunderman Thompson Perth, the campaign titled ‘We See What You See’ uses computer generated imagery (CGI) to depict the unique relationship a family has with their insured items – […]

TPG Telecom Appoints Paper Moose As Creative Agency For New Brand Felix
  • Campaigns

TPG Telecom Appoints Paper Moose As Creative Agency For New Brand Felix

Paper Moose has created a campaign for the recently announced carbon-neutral telco brand, felix, due to go to market towards the end of the year. This is the first work from Paper Moose since winning a competitive pitch for the new TPG Telecom brand. The teaser campaign raises awareness of the nearly 1 million tonnes […]