MediaCom has appointed Matthew Vogts to the newly created role of chief growth officer AUNZ, responsible for client and agency business development across its Australian and New Zealand businesses.
Vogts will work alongside MediaCom’s CEO, Willie Pang, and senior leadership teams to evolve and deepen MediaCom’s successful partnerships in the region.
Vogts is a strategic media professional with a track-record in building strong, results-oriented client partnerships and teams. Currently the managing director for MediaCom New Zealand, Vogts will step into his new role in April 2020.
“Our success will always be determined by our ability to help clients grow. Matt is a world-class talent and I’m humbled that he has chosen to take on this critical responsibility. He will serve as an incredible advocate for clients and help us to lead the market with transformational ideas and solutions,” said Pang.
Commenting on his appointment, Vogts added: “Marketing now delivers more enterprise value than any other business function, but remains the least measurable part of the business. I’m excited to help our partners unlock this opportunity and identify new ways for marketing to drive meaningful business impact. MediaCom has some of the best minds in the industry and I’m grateful for the opportunity to continue my career with the company”
GroupM New Zealand CEO Chris Riley said, “Matt has done an outstanding job in evolving and growing the MediaCom business in New Zealand. It’s a fantastic opportunity and a natural extension of his capabilities to take on a role that builds on this record. We’re stoked to keep a talented operator like Matt within the GroupM network.”
Vogts will relocate to Sydney for an April start date. MediaCom has commenced the search for his replacement as managing director. In the interim, the agency continues to be supported by GroupM New Zealand and a strong team of leaders within the agency.