WPP AUNZ today announced the departure of Mark Lollback from his position as CEO of GroupM Australia & New Zealand, effective from Friday March 19, 2021.
WPP AUNZ is actively in market for a replacement, with GroupM APAC CEO Ashutosh Srivastava leading the business in the interim.
Lollback has led the GroupM business since April 2016, overseeing integration between the company’s strong portfolio of agencies including Mindshare, MediaCom, Wavemaker and Essence, and the launch of industry-leading addressable TV business Finecast.
Lollback joined GroupM following an illustrious global marketing career including positions as VP of Marketing for Unilever, ANZ CMO for McDonald’s and CMO for ANZ Banking Group.
Commenting on his departure, Lollback said he was proud of his time running GroupM, driving its transformation, and wishing the team every success through the next stage of its journey.
“I’m extremely proud of what we have achieved over the past five years at GroupM, and I leave the business in its rightful place as an iconic global brand with an enviable heritage in the Australia and New Zealand media landscape.”
“Following more than 30 years working for some of the most respected multinational companies and brands across the globe, I have decided that it is time to return to where my heart is, into client-side marketing. I plan to work more closely with several innovative start-ups I have invested in over the last few years and use my experience and learnings to pursue Independent Board Director positions.”
“I would like to take this opportunity to acknowledge and thank all the amazing and professional people I have had the pleasure to work with and lead over the years at GroupM and WPP, and thank Jens Monsees for his leadership,” he added.
WPP AUNZ CEO Jens Monsees thanked Lollback for his hard work and dedication running GroupM across the region.
“Mark is a highly regarded industry leader, and on behalf of myself and the executive team we would like to thank him for his strong leadership through challenging times.”
“GroupM is a leading part of WPP AUNZ’s unique strategy of combining tech implementation and content creation with world-class media operations. I am excited to work with everyone across the business to continue build upon the group’s strong foundations, as we move into the next era of this successful story,” he said.
GroupM APAC CEO Srivastava expressed his gratitude to Lollback, whilst emphasising GroupM’s integral place in WPP’s operations across the region.
“AUNZ is a key focus in our strategic priorities across APAC and together we thank Mark for his leadership and contribution to that success story. On behalf of the GroupM’s global team we wish him the very best as we define the future of our operations across APAC and beyond,” he said.
Please login with linkedin to commentmark lollback
Google CEO Sundar Pichai and Meta CEO Mark Zuckerberg were allegedly aware of and approved a deal to collaborate on the potential manipulation of ad sales, according to newly revealed documents. In a newly unredacted portion of the lawsuit, Google’s CEO was said to have personally signed off on the terms of a deal, which […]
Out-of-home media company JCDecaux has announced that it has received certification from Climate Active for Australia’s first carbon-neutral out-of-home advertising product across Transit. Steve O’Connor, CEO, JCDecaux, said: “There is no doubt that sustainability is important. Reducing our environmental impact, and helping our clients do the same, is a continued priority in our strategy. “I’m […]
Radio host, Christian O’Connell has contracted COVID.19 and won’t be returning to the airwaves as planned. O’Connell is currently the host of GOLD FM’s Melbourne Breakfast Show a show that has been getting more buzz although the ratings do tend to ebb and flow a bit. However, O’Connell shared on Instagram yesterday that he wouldn’t […]
SafetyCulture’s first brand TVC, ‘Making grand plans a reality,’ features Adelaide International tennis champion Thanasi Kokkinakis and The Block’s Scott Cam (Pictured above). The TVC will debut during Channel 9’s Australian Open opening rounds and will air throughout the tournament. The 30-second spot will also run on social and digital media, at the Melbourne Park […]
The National Heavy Vehicle Regulator (NHVR) has launched a new major road safety awareness campaign titled, ‘Don’t #uck With A Truck’ targeting learners and P-platers. The campaign demonstrates how L and P licence holders can drive safely around trucks, including rules to follow when trucks are turning, stopping and how to overtake a truck. “The […]
A new online survey is seeking views on how Australians’ living in regional, rural or remote areas access news as part of a federal parliamentary inquiry into Australia’s regional newspapers. The House of Representatives Standing Committee on Communications and the Arts Chair Dr Anne Webster MP said: “Over the past 10 years news outlets in rural, regional and remote […]
As Kia celebrates 21 years as a major partner of the Australian Open, the brand is upping the ante for attendees at this year’s event unveiling the ‘Kia Halo’. The ‘Kia Halo’, is a world-first immersive experience that will showcase the Kia EV6 for the first time in Australia and power elements of the activation. […]
Anytime Fitness has launched a campaign to promote the brand as the most welcoming and inclusive gym for all Australians – no matter their body type, fitness level, ability, or background. The “Any body, Any time” campaign challenges the stereotypical representation of gym-goers, showcasing a diverse range of people with different needs, highlighting the various […]
Dentsu has announced the appointment of David Halter (main photo) as chief strategy and growth officer and the departure of Brent Kirby who was this morning named Clems Sydney new CEO. Big changes are happening at dentsu with Kerby departing to pursue other opportunities and Halter arriving with over 20 years of experience. Kerby, of […]
Nine has unveiled the major partners and sponsors for the 2022 Australian Open broadcast, with Kia, Samsung, Uber Eats, ANZ, Visit Victoria, APT, AAMI, Chemist Warehouse, Peters and Stan all joining in Nine’s Summer of Tennis. This year has also seen Bondi Sands, Ralph Lauren, Chubb Insurance and Safety Culture take up Nine’s AO Extender […]
Entries are well and truly open for the 2022 TikTok Cannes Young Lions Competition Australia so we decided to sit down with winners from previous years and pick their brains. Today we’re with Lizzie Wood from The Monkeys, the 2021 winner of the Cannes Young Lions award in the film category alongside her creative partner […]
Queensland PR and personal branding agency, Yellowpanda, has added two headline clients to its stable with celebrity-backed seltzer brand, Hard FIZZ, and drone experts, Aviassist, joining the ‘Panda Den’. The new clients enjoying early success with Yellowpanda with Hard FIZZ and Aviassist both seeing extensive mainstream media mentions in their first month of representation. Hard […]