Kogan Tops NSW Fair Trade Complaints Register… Again

a call centre phone operative in his mid 30s chats on the phone at his desk . He looks in complete control of the situation and talks the client through the process on his screen.
SHARE
THIS



In December 2019, Kogan topped the NSW Fair Trade Complaints Register over Apple and Samsung.

Kogan is renowned for its price leadership and aims to produce affordable and accessible products and services.

According to NSW Fair Trade Complaints Register’s report, Kogan in total received 25 complaints. The complaints were about the quality of goods, mainly for electronic items, gas appliances and white-goods.

The NSW Fair Trade Complaints Register list had 16 companies with 10 or more complaints registered.

Other companies that were on the top of NSW Fair Trade Complaints Register were Apple and Samsung with 22 complaints and JB Hi-Fi with at 21.

The least complaints were recorded for Booking.com and Party Supplies Now.

It is not the first time Kogan has topped the list of NSW Fair Trade Complaints Register. In 2019, Kogan was first on the list five times altogether. Including January with 70 complaints, February with 72 complaints, March with 52 complaints, May with 32 complaints and December with 25 complaints.

A spokesperson for Kogan told Business Insider: “Our mission is to deliver Australian customers the most in-demand products and services at the best prices, and we care deeply about the experience and satisfaction of everyone who chooses to shop with us.

“As part of this, we take customer satisfaction extremely seriously and in general, Kogan customer satisfaction is very high.”

Contrarily, Kogan got a Shonky award from Consumer Advocacy Group Choice for its “dodgy customer care” in October.

Choice CEO Alan Kirkland said: “Kogan needs to improve its customer service and stop beating around the bush when its products are defective.”

The spokesperson for Kogan added that the company earlier in 2019 wasn’t “doing well enough in resolving certain types of complaint.”

The spokesperson added: “Since then, major action has been taken to improve complaint resolution.

“Delighting our customers is our reason for getting out of bed in the morning, and we believe there is always a better way. We will continue working hard to improve the experience we deliver to our customers.”

 

Please login with linkedin to comment

kogan NSW Fair Trade Complaints Register

Latest News

72andSunny Unveils First Campaign For Plant-Based Drink Brand Australia’s Own
  • Advertising
  • Campaigns

72andSunny Unveils First Campaign For Plant-Based Drink Brand Australia’s Own

Freedom Foods and 72andSunny Sydney have launched the first advertising campaign for Australia’s Own range of plant-based beverages. The campaign introduces a new visual world and identity for the brand and captures the healthy, positive feeling you get when spending time in nature and when consuming Australia’s Own certified-organic, plant-based beverages. As well as featuring […]

Are You Paying Too Much In Search Marketing?
  • Partner Content

Are You Paying Too Much In Search Marketing?

Are you paying too much for search marketing? Discover the awful truth here. Or, alternatively, look at the invoice.

Partner Content

by B&T Magazine

B&T Magazine
Nine APAC Finalists In One Club’s Young Guns 19 Competition
  • Advertising

Nine APAC Finalists In One Club’s Young Guns 19 Competition

Nine creatives from APAC are among the 94 finalists from 27 countries in The One Club for Creativity’s prestigious Young Guns 19 competition, celebrating international creative professionals age 30 or younger. The finalists from APAC are: Hiu Ching Kung, graphic designer, Hong Kong Lam Ieong Kun, graphic designer, illustrator, indego design, Macau Raxenne Maniquiz, graphic designer, illustrator, Santa Maria (Philippines) Kiyotaka […]

Adflow’s Regional OOH Coverage Expands By 60%
  • Media

Adflow’s Regional OOH Coverage Expands By 60%

OOH transit company Adflow has announced the success of the first phase of its regional expansion program. Adflow’s regional footprint has increased by 60 per cent to now include 65 regional locations. With 9.1 million people living regionally in Australia (growth of 1.1 per cent experienced in the 19/20 Financial year) and most regional centres […]

Freshworks Starts Trading On Nasdaq, Valued at $13.7 Billion
  • Technology

Freshworks Starts Trading On Nasdaq, Valued at $13.7 Billion

Freshworks, a leading software company, has started trading on the Nasdaq Global Select Market, marking an important milestone for the company. The company priced its IPO at US$36 per share (AU$49.76), raising about US$1 billion (AU$1.4B), resulting in a total market capitalisation of AU$13.7 billion  (US$10B). Freshworks, which was founded in India, has strong roots […]

SLIK Announces Four New Key Hires
  • Marketing
  • Media

SLIK Announces Four New Key Hires

Independent creative agency, SLIK, has made significant changes to its full service creative offering with four hires across management, creative and production.

How Retailers Can Maximise Their Results This Sales Season
  • Marketing
  • Technology

How Retailers Can Maximise Their Results This Sales Season

Black Friday Cyber Monday (BFCM) is the biggest player in the holiday shopping game and Google’s most recent research suggests consumer interest for the peak sales season starts much earlier than retailers may realise. The pandemic has fundamentally changed buyer behaviour over peak sales season, with Google suggesting that global consumer interest in Black Friday […]