Know A Standout Marketing Boss? Nominate Them For B&T’s CMO Power List!

Know A Standout Marketing Boss? Nominate Them For B&T’s CMO Power List!

B&T, in partnership with Are Media, is launching its first-ever CMO Power List, and we’re offering each and every one of you the opportunity to have your say on who deserves to make it!

The CMO Power List will recognise and rank the top 20 marketing bosses in Australia, and after the year we all just had, there is definitely no shortage of people who are worthy of consideration.

We will also name a People’s Choice CMO, to be decided by a popular vote. So, if you know someone who is carving it up on the client side, this is your chance to help them get the recognition they deserve.

Here’s how it’s going to work

Peer nominations for B&T’s CMO Power List are open now, so those of you who wish to put forward a trailblazing marketing chief can do so in the comments section at the bottom of this article (you’ll need to sign in to LinkedIn first though). All we need is their name, position title and company/brand they work for.

We’ll be accepting peer nominations until Monday 26 April 2021, so there are just a few days left to nominate, people!

It will then be time for us to go away and put together a final list of candidates for the coveted honour of People’s Choice CMO, before we open the voting lines on Wednesday 28 April. Voting for the People’s Choice CMO will close on Wednesday 12 May.

Then, it’s the big reveal of B&T’s first CMO Power List and People’s Choice CMO, which will take place on Monday 28 June, and will include interviews with each of the top 20 marketing leaders who made the cut, along with the People’s Choice CMO.

For those overcome with excitement, here are the key dates once more…

  • Peer nominations close for CMO Power List: Monday 26 April 2021
  • Voting opens for People’s Choice CMO: Wednesday 28 April 2021
  • Voting closes for People’s Choice CMO: Wednesday 12 May 2021
  • CMO Power List and People’s Choice CMO revealed: Monday 28 June 2021

We’ve put together a (long) list of marketing bosses who we think are worthy of a shot at making B&T’s CMO Power List, but remember to add any others we have missed in the comments section at the bottom of this article!

CMO Power List nominees

NAMESURNAMEPOSITION TITLECOMPANY/BRAND
JuliaLaycockHead of marketing7-Eleven
KathrynGalvinHead of brand marketing9Now
JocelinAbbeyHead of marketingABC
LeisaBaconDirector of audiencesABC
MichaelMillerExecutive general manager of marketing and international tradeAdbri
MichelleStephensonMarketing director, Australia and New ZealandAdobe
AndrewBalintVice president of marketing, Australia and New ZealandAfterpay
AdamLockieMarketing managerAGL Energy
RenaeSmithChief customer officerAIA Australia
AlexandraAguirre-TullyBrand leadAirtasker
MarkRichardsonMarketing directorAldi
FionaLakeChief marketing officerAllianz Retire+
ChristopherWintersMarketing managerALS
BlairSimmonsMarketing directorAlumina
ReneeGarnerChief marketing officerAmaysim
JohnMarloweMarketing managerAmcor
JeeMoonVice president of marketingAmerican Express
AndrewFordHead of marketing and contentAMP
LizAttiaHead of marketingAmplifon
TamirChengHead of marketing, strategy and insightsAmpol
SwetaMehraChief marketing officerANZ
KjetilUndhjemHead of marketing and brand strategy, AustraliaANZ
MarkBergerBrand marketing managerARB Corporation
RoxanneCostelloGlobal general manager of marketingAristocrat
JenniDillChief marketing officerArnott’s Group
LizTowlerGeneral manager of marketingASX
NikkiWarburtonChief marketing officerAudi Australia
DarrenBrownseyNational marketing and sales executiveAurizon
VictoriaPrimroseGlobal head of marketingAurora Expeditions
RobAsselmanMarketing managerAusNet Services
BenMarlandVice president of sales and marketingAustal
AmberCollinsChief marketing officerAustralia Post
JonathanKerrChief growth officerAuto & General
CarlyO’KeefeHead of marketingAware Super
DanielleWilliamsChief marketing officer, BOQ retail and Virgin MoneyBank of Queensland
Rikki-LeeMerrinGroup manager of marketingBapcor
PaulHogarthGeneral manager of commercial and marketingBeach Energy
MattGrayHead of marketingBega Cheese
SarahBatesonGeneral manager of marketingBendigo Bank
Andrea MichelleGladigauMarketing managerBerlei
AmandaSchmidhoferGeneral manager of customer experience and marketingBingo Industries
SharonKennyHead of marketing and partnershipsBizCover
JoanneSmithChief marketing officerBlackmores Group
LisaDentVice president of global marketingBlueScope
KellyMcBrideHead of marketingBonds
BrittanyKurySenior brand and marketing managerBPAY
RahulBadethalavHead of strategy, marketing and investor relationsBravura Solutions
CandiHartHead of marketingBreville Australia
BrettWardGeneral manager of marketingBrickworks Building Products
NatalieSarich-DaytonDirector of sales and marketingBrownes Dairy
KeithMurrayGeneral manager of marketingBunnings
SallyGrosseHead of marketingBupa
CarloynDeanHead of marketingBupa Dental
NicoleStannersMarketing director, Australia and New ZealandCampari Australia
BrianPhanGeneral manager of marketingCarlton & United Breweries
KaraGlamoreDirector of marketing and PRCarnival Cruise Line
KellieCordnerChief marketing officerCarsales
JodieKoningHead of marketing and insightsCartology
RyanGracieChief marketing officerCatch Group
SarahMaddenSenior customer marketing managerCellarmasters
Sarah JayStaceyHead of marketingCenturia Capital
DebbieJensenGeneral manager of marketingChallenger
EnzaCapursoHead of marketingCharter Hall
LisaCurryHead of marketingChorus
LaurenCoarGroup manager of digital communications and special projectsCIMIC Group
SophieO’HalloranHead of marketingCleanaway Waste Management
PamelaWyattGroup marketing director, ASEAN and South PacificThe Coca-Cola Company
MichaelApteVice president of consumer marketingCochlear
LisaRonsonChief marketing officerColes
MoniqueMacleodChief marketing officerCommonwealth Bank
FionaHartleyMarketing managerComputershare
AnnabelAusmusGlobal chief marketing officerCorporate Travel Management
KylieMcKnightMarketing managerCosta Group
NatalieDaveyHead of brand and marketingCricket Australia
ChristineBisharaCommunications managerCredit Corp
DarrenConnollyHead of marketing communicationsCromwell Property
GeoffMeaseyHead of marketing communicationsCrown Resorts
LaurenFordMarketing managerCSR
CarolineBonpainMarketing director, Australia and New ZealandDe’Longhi
MattEdgeChief marketing officerDeakin University
KarrineBranniganSenior vice president of marketingDell Technologies
RaechelleInmanChief marketing officerDexus
JonathanMorganHead of reserveDiageo
SarahSorrensonHead of media, digital and cultureDiageo
HaydenAbercrombieHead of innovationDiageo
BenBalestrieriHead of shopper marketingDiageo
AndrewOughtonMarketing and innovation directorDiageo
ErinMcRitchieMarketing manager, Dan Murphy’sDiageo
JodieMcLeodMarketing manager, rumDiageo
LindaWellingtonMarketing manager, gin and light spiritsDiageo
MelissaMaidmentMarketing manager, whiskyDiageo
NicoleDennisHead of independent retail channel and wholesalerDiageo
EmilyMurrenDirector of consumer marketingDomain
AllanCollinsChief marketing officer, Australia and New ZealandDomino’s
AmandaConnorsDirector of marketing and communicationsdōTERRA
MaryanneWatsonCommunications and marketing managerDowner EDI Works
BerniceMuncasterMarketing and communications director, Asia PacificDXC Technology
CelineLegrosMarketing director, Australia and New ZealandDyson
MartineKeepMarketing ManagerEagers Automotive
MichelleHallDirector of marketingEclipx Group
StephanieLarkinHead of marketing and communicationsElders
RichelleBarkerMarketing directorElectrolux
RichardAndersonGroup chief sales and marketing officerEML
JamesBurnettGroup chief marketing officerEntain
CharlesWangMarketing and treasury managerEvolution Mining
CamilleBaumannGlobal chief client officereWave Commerce
LeeSiefkenHead of marketingExcelsior Marketing
AlexandraSloaneDirector of marketing and communicationsFacebook
MitchellMackeyGeneral manager of marketingFauto Group
JenniferSnellHead of digital marketingFinder
RichardBabekuhlHead of marketing, AustraliaFisher & Paykel
MattFletcherHead of marketingFitness First Australia
RogerPecnikNational marketing, technical andf customer service managerFletcher Insulation
DarrenWrightGlobal head of brand and marketingFlight Centre
ClintonHearneHead of marketingFlight Centre Travel Group
DannyGoemanGlobal director of sales and marketingFortescue Metals Group
HilaryPerchardChief customer, marketing and revenue officerFoxtel
VickiAristidopoulosAdvisorFreely
JennyWilliamsChief marketing officerFupay
GregBowellGeneral manager of marketingG8 Education
NicolePapoutsisHead of marketing and brandGenea
JanePowerGlobal marketing and transformation directorGenesisCare
EmilyDaweManager of brand and marketingThe Perth Mint (Gold Corporation)
SharonGoddardGM, Performance & Social RelationsGold Road
ShelleyMorpethHead of marketingGoodman
AislingFinchDirector of marketing, Australia and New ZealandGoogle
MelissaPrpicHead of digital and marketing, retailThe GPT Group
EwenPageMarketing communications managerGrainCorp
NatalieAshesHead of marketing and e-commerceGraysOnline
AdrianeMcDermottChief marketing officerGreencross
AlyssaFinlayDesign and marketing analystGrowthpoint Properties Australia
CateSeftonArea marketing director, Australia and New ZealandGSK Consumer Healthcare
LaraThomChief marketing officerGuzman y Gomez
JenniferCollinsHead of customer marketingGWA Group
AlanaHollingsNational brand managerHarvey Norman
StuartTuckerChief customer officerHipages
VivianneArnoldChief marketing officer, Asia PacificHudson
KevinGoultMarketing directorHyundai Motor Company Australia
LouiseCumminsMarketing and digital innovations directorH&R Block Australia
BrentSmartChief marketing officerIAG
JodieSangsterChief marketing officer, Australia and New ZealandIBM
JoshuaMackowMarketing director, AustralasiaIDP Education
TeenaWheatMarketing and communications advisorIGO
MatthewBlackwellHead of sales, marketing and major projectsIluka Resources
Nicolede Courcy CannMarketing managerIncitec Pivot
AlanaBurnsideDirector of marketingIndustry Super Australia
LeesaWardlawMarketing ManagerIngenia Communities Group
SebBrandtChief marketing officerInghams Group
JoelGoodsirHead of marketingInspirations Paint
BiancaBrysonChief marketing officerInternational Justice Mission Australia
LouiseLaingGeneral manager of marketing, Asia PacificIntrepid Group
AntoniBanicevicHead of marketingInvoCare
DanielaRobertsHead of adviser marketing and licensee communicationsIOOF Holdings
CoranLillChief communications and marketing officerIress
LisaO’ReillyMarketing leadIress
DonnaMulhollandMarketing director, Australia and New ZealandJacobs Douwe Egberts
NatalieFleggMarketing directorJaggad
CathleyaBuchananMarketing directorJames Hardie
HeatherGyton-CarrollHead of marketing, AustraliaJanus Henderson Investors
GarySiewertMarketing directorJB Hi-Fi
EssieWakeChief marketing officerJCDecaux
TamiCunninghamDirector of marketingJohnson & Johnson
DiannaYoungGeneral manager of marketingJust Group
ManelleMerhiGeneral manager of marketing and customer experienceKennards Hire
BettinaPidcockChief marketing officerKennedy
KristiWoolrychChief marketing officerKFC South Pacific
DeanNorbiatoGeneral manager of marketingKia Motors Australia
BelindaDriscollSenior marketing manager, Australia and New ZealandKimberly-Clark
LaurieLaiGeneral manager of marketingKmart Australia
RossMetherellDirector of strategyKogan
MimOrlandoMarketing director, Asia PacificLavazza
AnthonyLieuHead of marketingLegalVision
SallyEdvardsenHead of marketingLendlease
MichelleZamoraGeneral manager of marketing and communicationsLendlease Digital
WendyMakChief marketing officerLink Group
SarahTuckerHead of marketing, Asia PacificLinkedIn
DarrynWallaceMarketing and innovation directorLion Dairy & Drinks
NicoleFordHead of marketingMacquarie Group
LucyBriggsHead of marketingMagellan Financial Group
PatriciaCheungSenior director of brand and destination marketing, Asia PacificMarriott International
BronwynPowellMarketing directorMars Food Australia
EmilyDowlingMarketing directorMars Pet Nutrition Australia
JacintaWhiteheadDirector of marketing, Australia and New ZealandMattel
ChrisBrownchief marketing officerMcDonald’s Australia
JuliaEdwards-SmithGroup executive, marketing and digitalMcMillan Shakespeare Group
FionaLe BrocqSenior executive, brand and marketingMedibank
ReneRachedHead of marketingMedibank
SimonRyanMarketing manager, Asia PacificMegaport
SimonChengChief marketing officerMenulog
HelenKealyHead of marketingMetcash
JoFeeneyChief marketing officerMichael Hill
PipArthurChief marketing officer and communications directorMicrosoft Australia
DanielMcDermottMarketing director, Australia and New ZealandMimecast
CamilleHendersonCommunications and brand managerMineral Resources
NatashaRykoNational marketing directorMirvac
KylieSmithChief digital, communications and marketing officerMLC
SiobhanKeatonGeneral manager of brand and contentMLC
LianaLorenzatoChief marketing officerModibodi
EllaMcCarthyGeneral manager of marketing and communicationsMonadelphous
FabianMarroneChief marketing officerMonash University
JasonOliveMarketing directorMovember Australia
HannahRoweHead of marketing and brandMS Queensland
PaulCavanaghGeneral manager of brand, marketing and salesMSWA
ReneeSalaberryGlobal chief marketing officerNanosonics
SuzanaRistevskiChief marketing officerNational Australia Bank
FaycalBenabdellazizHead of group brandNational Australia Bank
ChrisTaylorChief marketing officerNational Heart Foundation
HarveySanchezChief marketing officerNearmap
MartinBrownDirector of e-business, strategy and marketing, OceaniaNestlé Australia
AndrewBraunGeneral manager of marketingNetwealth
KyokoSasaharaManager of marketing and logisticsNewcrest Mining
MarkReinkeManaging director of consumerNews Corp Australia
KarynTurbillChief marketing officerNEXTDC
ChrisDonaldHead of marketingNib Group
LizzieYoungManaging director of local markets and group marketingNine
GeraldineDavysMarketing directorNissan Motor Corporation
TonyQuarmbyExecutive general manager of marketingTourism NT
MelanieByrneCommunications and marketing managerNRW Holdings
AmandaMacMillanGlobal lead, marketingNufarm
NeysaGohHead of marketing, OceaniaPuma Group
JessicaRichmondGeneral manager of marketingOfficeworks
ElaineHerlihyChief marketing officerOFX
KerryScottMarketing managerOil Search
MarellaGibsonChief marketing officer, Australia and AsiaOmni Bridgeway
TimJohnstonSenior marketing director, Asia Pacific and JapanON24
StephenCramerHead of marketing and innovationOpal Packaging
MelissaHopkinsChief marketing officerOptus
BernadetteConlonChief marketing officer, Australia and New ZealandOracle
JamesDampneyGlobal head of commercial and marketingOrica
JeremyWeissGeneral manager of marketingOrigin Energy
LauraO’BrienMarketing and digital experience managerOrora
SheilaChanGeneral manager of marketing and salesOZ Minerals
DavidHigginsHead of marketingPendal Group
AdrianFirthManager of brand and communicationsPerenti
EricThomsonGlobal marketing directorPernod Ricard Winemakers
JasonHuntSenior marketing managerPerpetual
AndrewFaheyFounder and chief marketing officerPointsBet
KatherineNapierMarketing managerPolyNovo
CatherineAndersonChief customer officerPowershop Australia
PhesephonyNaidooHead of marketing and communicationsPracticeHub
JoBoundyChief marketing officerQantas Group
SaraFoaleChief marketing officerQBE Insurance
SaraLappageChief marketing officerQMS Media
NadaRodicGroup marketing managerQube Property
ReneeDavidsonGeneral manager of marketing and digitalRACQ
JustineHickMarketing managerRamsay Health Care
MelinaCruickshankChief audience and marketing officerREA Group
SaurabhJainMarketing director, consumer hygiene, Australia and New ZealandReckitt Benckiser
AliciaEnglederMarketing directorRed Bull
BradFullerMarketing leadReece Group
AnnalieseMcRaeMarketing coordinatorReliance Worldwide Corporation
LineAndersenMarketing director, Australia and New ZealandResMed
BecGascoigneHead of marketingRetail First
ClareO’BrienMarketing managerReturn-It
DerekSmithMarketing directorRio Tinto
NeilRidgwayChief brand and marketing officerRip Curl
ChamindaRanasingheChief marketing officerRMIT University
JoshGraceChief marketing officerSamsung Australia
PeterHarrisMarketing manager, crudeSantos
JanePalfreymanDirector of marketingSBS
KateMasseyHead of Asia PacificSearchspring
BabiKahveciHead of brand and marcommsSeek
SuzanneRobertsonHead of marketingSeek
IrisChanMarketing director, Asia Pacific and JapanSeismic
EvaRossChief marketing and customer officerSendle
HayleyJovanovicChief marketing officerSensis
CharlotteValenteChief marketing officerSeven West Media
AllanaMayChief marketing officerShaver Shop
KatieSaundersGeneral manager of marketingSimplot Australia
MarkRenshawChief marketing officerSiteMinder
KristinaSurkovaMarketing manager, brand and campaignsSmartgroup Corporation
HayleyDodmanHead of marketingSonic Healthcare
BrentHillExecutive director of marketingSouth Australia Tourism Commission
SabineMannlMarketing managerSouth32
NikkiClarksonChief marketing officerSouthern Cross Australia
OllyEmeryChief marketing officerSpaceship
MarkMiglioriniChief marketing officerSportsbet
SerenaLeithDirector of marketing, Asia PacificSpotify
DianaIlinkovskiMarketing directorStan
JodieLevistkiHead of marketing and communicationsSteadfast Group
JoKatsosMarketing director, AustraliaSTIHL
BenAllenGeneral manager of customer and group marketingStockland
LauraAllmanHead of marketingStoreLocal Group
KateBrodyRegional marketing director, ANZSEASubway
MimHaysomChief marketing officerSuncorp
JanetNewtonHead of marketingSuper Retail Group
CarolynBendallHead of marketingSwinburne University of Technology
SidoneThomasGeneral manager of technology, data and digitalSydney Airport
ChristinaErskineGeneral manager of marketingSydney Opera House
LukeWaldrenExecutive general manager of marketing, customer, VIP and productTabcorp
KarenMaddenDirector of marketing, communications and fundraisingTaronga Conservation Society Australia
CarolineHounsellHead of marketingTassal Group
DarrenNeedham-WalkerGroup director of marketing and communicationsTechnologyOne
ReneeGangemiHead of marketingTEDx Sydney
JeremyNicholasChief marketing officerTelstra
JosieBrownChief insights and marketing officerTennis Australia
MahinthanSundaranathanMarketing director, Australia and New ZealandThe a2 Milk Company
AlexanderMeyerChief marketing officerThe Iconic
GeorgeHughesChief marketing officerThe Star Entertainment Group
JacintaFisherMarketing directorThe Walt Disney Company
MichaelBranaghGroup executive of global marketingTourism & Events Queensland
SusanCoghillChief marketing officerTourism Australia
JohnPappasChief marketing officerToyota
KierenCooneyGroup executive of consumerTPG Telecom
CassBecherHead of marketing and customer experienceTransurban
AngusLilleyChief marketing officerTreasury Wine Estates
AndyMorleyHead of marketing, Australia and New ZealandUber and Uber Eats
DonaldMcBainVice president of strategy and developmentUnited Malt Group
TracyChalkChief marketing officerUniversity of Newcastle
NinaNymanChief marketing officerUnLtd.
JosefKrechowitschMarketing director, Australia and New ZealandUSG Boral
LouiseEyresHead of marketingVanguard Australia
DeanChadwickChief marketing and commercial officerVelocity Frequent Flyer
SamanthaSummersGroup head of marketingVenetian Media Group
AnnyHavercroftDirector of brand innovation and marketingVerizon Media
DavidHendersonMarketing directorVicinity Centres
PaulJonesChief customer and digital officerVirgin Australia
AndrewEganGeneral manager of marketingViva Energy Australia
OlgaSpecjalskaMarketing director, Australia and New ZealandVMWare
TamikaSercombeGeneral manager of marketingVocus
JasonBradshawChief customer and marketing officerVolkswagen Group Australia
JulieHutchinsonMarketing directorVolvo Car Australia
NicoleMcInnesDirector of marketing and commercial, Australia and New ZealandWW
MelissaDavisonRegional strategy director, Asia PacificWeir Minerals
DavidMulallyGeneral manager of merkting, customer and brandWestern Sydney Airport
MartineJagerChief digital and marketing officerWestpac
SvenLindellChief marketing officerWinning Group
GailWilliamsonChief growth officerWiseTech Global
MegO’NeillExecutive vice president of development and marketingWoodside Energy
AndrewHicksChief marketing officerWoolworths Group
YvesCalmetteChief marketing officer and executive communications directorWWF-Australia
RachaelPowellChief customer officerXero
VladkaKazdaMarketing director, AustraliaXero
JoachimHolteChief marketing officerYoui
SteveBrennenChief customer officerZip Co
KatrinaAngDirector of marketingZip Co



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    1. Manelle Merhi.
      General Manager, Marketing & Customer Experience.
      Kennards Hire.

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