Known for his witty Twitter retorts, the singer's record label initially told him to use the platform.
James Blunt may have apologized for his most famous hit, but his never back down attitude on Twitter made his record label nervous enough to ask him to stop tweeting.
The “You’re Beautiful” singer revealed to the Radio Times that he only went on Twitter in the first place at the behest of Atlantic Records who felt he needed to raise his profile.
This is embarrassing on so many levels. RT @JimJimhawker: Have agreed to go and see james blunt with my mum….
— James Blunt (@JamesBlunt) November 23, 2014
“My record label signed me up to Twitter. It’s not something I would choose to be on because I think it’s remarkable that in this day and age we allow people to voice their opinions as if they were fact, and the fact that people take it seriously is remarkable,” he said.
Blunt says Atlantic wanted him to promote himself, his albums and his tours but he was struck by the level of vitriol he found on Twitter and the level of importance society now attaches to Tweeted opinions.
I know where you live. RT @Jels_x: James blunt looks like a serial murderer
— James Blunt (@JamesBlunt) November 3, 2014
“I went on there I saw how people could be quite abusive – not just to me but to everyone online – and I was amazed that I even considered taking it seriously. What happens on Twitter makes the news, you see articles about what people say on Twitter and that is a madness. And [that is] someone’s opinion voiced in their bedroom, feeling confident in their bedroom, probably with their trousers round their ankles while they write five nasty words to someone and yet we give that person the time of day.”
Read the full article here.
Verizon Media’s talent program has come to an end for the third year, closing with a hybrid pitch-off event for Musicians Making A Difference (MMAD). The Verizon Media Academy class of 2021, made up of 44 emerging leaders from across Australia and New Zealand media, advertising and marketing industry, were given just one hour to […]
Social purpose organisation UnLtd’s Big Games competition has raised a combined $85,000 for children and young people at risk. Running over five weeks, the competition involved 32 teams from across the advertising, marketing and media industries battling it out virtually for a chance to qualify for the Rocket League final. The tournament culminated in a […]
Stan has announced that the Stan Original Film Transfusion commenced filming in Sydney earlier this week and will premiere on Stan in 2022. Transfusion is a taut, muscular thriller starring Sam Worthington (Avatar) as Ryan Logan, a former Special Forces operative, who is battling to cope with life after the loss of his wife and is thrust […]
According to a decade of data collected by iStock, Australian brands turned to imagery depicting outdated gender stereotypes during the pandemic. Tracking the keyword ‘women’, iStock by Getty Images found that in 2020, ANZ brands and businesses reverted to gender stereotypes. Images of mothers home-schooling were used at almost twice the rate of images of […]
Schwartz Media is congratulating Maddison Connaughton on her three years as editor of The Saturday Paper. Connaughton has decided to finish up her editorship this month. “It’s been an honour to edit the paper,” Connaughton said. “The Saturday Paper is one of the brightest voices in Australian media and I have been happy to see […]
Research from EdBbirdie using Spotify data has identified the most popular songs to study to. After analysing thousands of studying and homework playlists on Spotify, American singer Olivia Rodrigo’s ‘drivers license’ came out as top song to study to. It featured on 48 study playlists, while other top songs included ‘Ophelia’ by The Lumineers, ‘Falling’ […]
Dayna Stewart is the Business Director – Digital Marketing, Media & Creative Services at The Nudge Group. Here, she discusses the challenges that come with building a successful marketing team when working remotely. Before COVID-19 changed the way businesses work, most marketing teams spent their days together in a meeting room collaborating on the next […]
The line-up for the 2021 iHeartRadio Music Festival has been announced as the legendary event returns live in Las Vegas in September. This year, the epic two-day lineup for the iHeartRadio Music Festival main stage will feature performances by Billie Eilish, Cheap Trick, Coldplay, Dua Lipa, Florida Georgia Line, Journey, Khalid, Lil Baby, Maroon 5, Nelly, […]
Shop! ANZ is calling on shopper and retail marketing professionals from all retail related disciplines to participate in the first ANZ Shopper and Retail Marketing Industry Survey in four years. This important research provides a guide of where the retail marketing industry in Australia and New Zealand has come from and what is anticipated to […]