Outdoor media company QMS has further extended its digital presence in Sydney, launching a new premium landmark digital billboard in the affluent inner-west suburb of Rozelle.
Impacting over 1.4 million contacts per month, ‘The Rozelle’ is strategically positioned on Victoria Road, one of Sydney’s most congested arterials, and targets heavy traffic heading out from the CBD into the inner west from the adjoining Anzac Bridge.
Located in the heart of one of Sydney’s most desirable postcodes and in close proximity to popular food and retail hubs, ‘The Rozelle’ provides advertisers with the opportunity to target a young, professional and highly affluent audience.
Complementing QMS’ existing inbound Rozelle digital, the launch of ‘The Victoria’ provides QMS with the ability to provide advertisers with landmark digital domination of this highly sought-after Sydney arterial, impacting more than 2.5 million contacts a month.
QMS Australia CEO John O’Neill said, “I am incredibly proud of the momentum we have been achieving in Sydney. Our strategic digital development platform centres around providing advertisers with a quality national digital footprint in highly sought-after locations, and the launch of ‘The Rozelle’ is no exception.”