How To Impress At The B&T Awards Live Judging Day

How To Impress At The B&T Awards Live Judging Day

With the final live judging day for this year’s B&T Awards just a couple of sleeps away, we thought we’d give the finalists participating a few pointers on how to go about their presentations – courtesy of our esteemed judges, of course!

For the lucky shortlisted finalists in the major categories, please remember that the live judging day is this Friday (3 November) at The Portside Centre (Level 5, Symantec House, 207 Kent St, Sydney).

If you were a finalist in the secondary categories, you can breathe a litter easier, as you won’t need to front up this Friday to the live judging day, and instead wait for the industry’s night of nights to find out if you’re among the best of the best.

Once again, we’re bringing the B&T Awards to Melbourne, with a right proper knees-up on Friday 1 December at The Peninsula. And if that isn’t a cracking excuse for all attendees to score a trip on the boss, we don’t know what is.

SCORE YOUR TICKETS TO THE B&T AWARDS HERE NOW TO AVOID MISSING OUT!

Now, on to the hot tips from this year’s judges for our major category finalists:

  • “Pitch like this is the first time we have seen your agency.”
  • “Assume nothing.”
  • “Don’t be arrogant – there’s nothing worse.”
  • “Build your presentation to align with the judging criteria. It can be tempting to launch into everything that you’re doing as an agency’ but as a judge, we mark against the set criteria for the category, so make it obvious what relates to which category as you progress through your pitch.”
  • “Be receptive and non-defensive about questioning.”
  • “Don’t bring people that have nothing to contribute and don’t speak.”
  • “Tell us in one to two sentences, succinctly, why you should win.”
  • “Let your espoused agency culture show through in your presenting team. If you have stated diversity as an important value, please rethink an all-white male contingent to front up for your agency.”
  • “Be respectful of the time allocated and make sure you are prepared.”
  • “Don’t assume the judges will remember everything from your written entry.”
  • “Do NOT tell the judges how you’ve always been a bridesmaid so deserve to win this year.”
  • “If you quote numbers, make sure they can be contextualised.”
  • “Make sure your technology is going to work. Lots of presentations have come undone here.”
  • “Enjoy the process. You’ve come this far, which means there is something special about your agency.”

Best of luck to all the finalists presenting this Friday, and thanks again to our B&T Awards judges and sponsors.

B&T Awards 2017 sponsor block

 




Please login with linkedin to comment

B&T Awards 2017 B&T Awards 2017 live judging day judges

Latest News

Slew Of New Promotions & Hires As Thrive Announces Melbourne Leadership Team
  • Marketing

Slew Of New Promotions & Hires As Thrive Announces Melbourne Leadership Team

Thrive PR Melbourne has kicked off the year with new appointments, promotions and a new leadership team, marking the delivery of a transformation strategy that’s seen the agency diversify and strengthen its corporate, consumer and integrated digital service offering in Victoria. Lead image:  (L-R) – Sophie Maguire, Melanie Campbell, Nathan McGregor, Zoe Raknes, Erika Rutledge, […]

Leos Appoints Clare Pickens As CEO
  • Advertising

Leos Appoints Clare Pickens As CEO

Reports of Pickens demanding new corner office with wingback chair greatly exaggerated, says Publicis PR team.

Russel Howcroft & Freddie Young Headline AdMission Podcast
  • Advertising

Russel Howcroft & Freddie Young Headline AdMission Podcast

Iconic Australian ad guru Russel Howcroft and industry up-and-comer Freddie Young from Good One Creative have today launched their experimental, no spin advertising podcast, AdMission, in partnership with 9Podcasts. AdMission tells the uncensored stories behind the world’s most talked about brands, ideas, campaigns, advertising news and industry screw ups, as well as offering sharp insight […]

CPR First Aid Study: Weight Loss & Healthy Eating Among Most Googled Personal Goals
  • Marketing

CPR First Aid Study: Weight Loss & Healthy Eating Among Most Googled Personal Goals

According to a new study from CPR First Aid has revealed that Aussies’ most Googled personal goal in the summer is losing weight, new research has found. Their next most researched summer objective is healthy eating, followed by drinking more water. This time of the year, Aussies want to stop snoring and quit smoking more […]

Twilio: Customer Data Platforms Are “Critical Foundation” For AI-Driven Customer Insights
  • Technology

Twilio: Customer Data Platforms Are “Critical Foundation” For AI-Driven Customer Insights

Businesses are integrating customer data platforms with AI and analytics to personalise customer experiences and drive business success, according to a new report from Twilio Segment. Lead image: Kathryn Murphy, SVP of product and design, Twilio. The fifth annual Customer Data Platform Report, which reflects the findings of anonymised usage data from Twilio Segment’s more […]

Word of Mouth Digital Welcomes Six New Brands To Its Growing Portfolio
  • Marketing

Word of Mouth Digital Welcomes Six New Brands To Its Growing Portfolio

Word of Mouth Digital, a Sydney-based full-service digital marketing agency, has announced the addition of six diverse brands to its expanding client portfolio. Lead image: Alex and Tash Williams These new partnerships span various sectors, including pet care, cognitive health, home construction, wellness, and retail, showcasing the agency’s commitment to fostering growth through strategic collaboration […]